SEMA Announces 2015 New Product Award Winners

November 4, 2014

Contact: Della Domingo

SEMA Announces 2015 New Product Award Winners 

LAS VEGAS, NV. (Nov. 4, 2014) - The Specialty Equipment Market Association (SEMA) announced the winners of the 2015 New Products Showcase Awards this morning at the 2014 SEMA Show. This award is given to the most innovative and cutting-edge new and featured automotive aftermarket products. Nearly 2,000 products were entered into 16 different Showcase categories to be considered for the SEMA New Product Awards this year. Winners were selected based on a variety of factors that included quality, marketability, innovation, technology, consumer appeal, and more. 

The 2015 New Product Award Winners are:

Collision Repair & Refinish Product

  • Winner: Malco Products Inc., Quarter Panel Hemming Air TurboXTool
  • Runner Up: 6 Hands, 6-Hands Universal Body Panel Holder
  • Runner Up: Luma III Inc., Aurora

Engineered New Product

  • Winner: Holley Performance Products, Holley EFI Digital Dash
  • Runner Up: Aeromotive Inc., X1 Fuel Pressure Regulator
  • Runner Up: Silverback Carbs, SILVERBACK CARB

Exterior Accessory Product

  • Winner: Lund International: AVS, LUND, AMP RESEARCH, BELMOR, AMP RESEARCH PowerStep XL
  • Runner Up: Rigid Industries LED Lighting, Rigid Industries CaptureTM
  • Runner Up: Westin Automotive Products Inc., Overhead LED Light Hoop

Interior Accessory Product

  • Winner: Switch-Pros, SP8100 Switch Panel System
  • Runner Up: Rightline Gear, Roll Bar Storage Bag

Merchandising Display

  • Winner: Mickey Thompson Performance Tires & Wheels, Metal Series Jeep Bumper Display
  • Runner Up: Husky Liners, The "Rider" POP Display
  • Runner Up: N-Fab Inc., N-FAB Step System Display

Mobile Electronics Product

  • Winner: App-Tronics LLC, SmartNav 5
  • Runner Up: Custom Autosound Manufacturing, Slidebar Radio by Custom Autosound
  • Runner Up: Palmer Performance Engineering, DashLogic Display Controller

Off-Road/4-Wheel Drive Product

  • Winner: Bubba Rope, Gator-Jaw soft shackle
  • Runner Up: Factor 55, ProLink Bridle
  • Runner Up: Omix-ADA/Rugged Ridge, Exo Top Soft Top & Cargo Rack System

Packaging Design

  • Winner: Husky Liners, X-act Contour® Floor Liners Packaging
  • Runner Up: Aero Products, 6-Pack Traveler
  • Runner Up: Painless Performance Products, PowerBraid

Performance-Racing Product

  • Winner: Silverback Carbs, SILVERBACK CARB
  • Runner Up: 3pConnect, Turbosmart Position Sensor Wastegate Caps
  • Runner Up: COMP Performance Group, FAST Bump Stager

Performance-Street Product

  • Winner: Aeromotive Inc., Phantom Flex Stealth Fuel System
  • Runner Up: Hotchkis Sport Suspension, Hotchkis Performance Front Upper Control Arms for 1964.5-1966 and 1967-1970 Ford Mustangs
  • Runner Up: RideTech, C2-C3 Corvette Suspension System

Powersports Product

  • Winner: Dakota Digital, MCL-3014 Digital Plug-In Instrumentation for 2014-up Harley Touring Models
  • Runner Up: Kicker, PSM3 Mini-Enclosed Speaker System
  • Runner Up: Lazer Star Lights, Motorcross Headlight Kit

Street Rod/Custom Car Product

  • Winner: Ron Francis Wiring, Blackbox Relay System
  • Runner Up: NotcHead, NotcHead Line Clamps
  • Runner Up: Vintage Air Inc., E-Z CLIP REFRIGERANT HOSE KIT

Tire and Related Product

  • Winner: Continental Tire, Continental TrueContact
  • Runner Up: Cooper Tire & Rubber Co., Discoverer SRX
  • Runner Up: Nitto Tire U.S.A. Inc., EXO Grappler AWT

Tools & Equipment Product

  • Winner: Tire Profiles-TreadSpec, Groove Glove, Mobile Tire Laser Diagnostics
  • Runner Up: Celette, Naja Evolution 3D Measuring System
  • Runner Up: Luma III Inc., Aurora

Van/Pickup/Sport-Utility Product

  • Winner: DECKED, DECKED Pickup Truck Bed Organizer and Storage System
  • Runner Up: AnzoUSA, L.E.D 5-FUNCTION Corner Step OE Replacement
  • Runner Up: Rampage Products, Portable WIFI Back-Up Camera/Multi-Function Monitor

Wheel and Related Product

  • Winner: Deluxe Wheel Co., Wide Whitewall Tire Rim
  • Runner Up: Topline Products, Verde Custom Wheels - V25 - Quantum
  • Runner Up: Vorsteiner, Vorsteiner Flow Forged V-FF 103

About SEMA and the SEMA Show
The SEMA Show is a trade show produced by the Specialty Equipment Market Association (SEMA), a nonprofit trade association founded in 1963. Since the first SEMA Show debuted in 1967, the annual event has served as the leading venue bringing together manufacturers and buyers within the automotive specialty equipment industry. Products featured at the SEMA Show include those that enhance the styling, functionality, comfort, convenience and safety of cars and trucks. Additional details are available at or, 909/396-0289.