Exhibitors Demonstrate Increased Support for 2010 SEMA Show

(March 29, 2010)

Contact: Della Domingo
909/396-0289, ext. 130

Exhibitors Demonstrate Increased Support for 2010 SEMA Show
Early Exhibit Sales Surpass 2009

DIAMOND BAR, Calif. (March 29, 2010) – Exhibitors are demonstrating strong support for the 2010 SEMA Show, based on early booth sales.

Just one week after applications were made available to exhibit at the event taking place Tuesday-Friday, November 2-5, 2010, in Las Vegas, Nevada, a greater number of companies had committed to exhibiting compared to the same period last year. Many returning manufacturers are also requesting larger booth space in 2010.

“It’s great to see the industry’s support and confidence in the 2010 SEMA Show,” said Peter MacGillivray, SEMA VP of events and communications. “We have several programs and features to help manufacturers and buyers connect with one another, share product information, discover new trends and do business. Based on the level of activity and interest, we know that these programs are of value to the industry.”

The SEMA Show consistently attracts more than 100,000 industry professionals, including more than 50,000 buyers and nearly 3,000 media.

Although exhibitors can secure space for the SEMA Show up until the event in November, those that submit their applications and deposits by May 7, 2010, are able to take advantage of all promotional opportunities and cost-saving benefits available, including the Priority Booth Selection Process.

“The space selection process is the first real step leading up to exhibiting at the SEMA Show,” said MacGillivray. “In addition to selecting the actual location for one’s booth, this process allows us to work with exhibitors on ways they can maximize the return on their investment.”

Account representatives work closely with exhibitors on discount booth packages, drayage options, project vehicle opportunities, media programs and new product promotions. By participating in the booth selection process, exhibitors can learn about the opportunities before key deadlines pass.

To learn more about the event and how to exhibit, visit www.SEMAShow.com or contact SEMA Show Management at 702/450-7662, ext. 120.

About SEMA and the SEMA Show
The SEMA Show is a trade show produced by the Specialty Equipment Market Association (SEMA), a nonprofit trade association founded in 1963. Since the first SEMA Show debuted in 1967, the annual event has served as the leading venue bringing together manufacturers and buyers within the automotive specialty equipment industry. Products featured at the SEMA Show include those that enhance the styling, functionality, comfort, convenience and safety of cars and trucks. Additional details are available at www.SEMAShow.com or www.sema.org, 909/396-0289.