SEMA News—September 2013

INDUSTRY NEWS

Exhibitor Series: Advice and Strategies for a Successful Show

To help exhibitors prepare for the 2013 SEMA Show, a three-part webinar series is available with practical advice, Show management tips and expert insight valuable to both Show vets and first-timers.

The SEMA Education Institute (SEI) has developed a three-part series of webinars designed to help exhibitors—both first-timers and veterans—get the most out of their SEMA Show investments. Preparing for the Show is a tremendous task, and strategy is required to successfully navigate the logistical and operational aspects involved.

The first two sessions in the series covered such topics as pre-Show marketing and provided insight on proven ways to drive booth traffic, tactics for getting exposure and attention at the Show and how to eliminate costly exhibitor mistakes. Both sessions are available for SEMA members to view free of charge.

Part three of the series, “Are You Prepared? Last-Minute Webinar for First-Timers,” is designed to address some of the most frequently asked questions from exhibitors. They include what to do upon arrival, how and where to arrange transportation, parking while at the Show, moving in and out, taking care of yourself, eating well and much more.

Sign up for part three of the series (Thursday, September 19)—available free of charge to SEMA members.