New Products and Technology

New Products From Automotive Lift Institute, Brass Knuckle and More

By Fredy Ramirez

SEMA eNews highlights new products from industry companies each week. To have your product considered for upcoming issues, send product press releases to

Expanded TM4 SUMO HP Motor and Inverter Series

Dana Inc. unveiled an expanded family of Dana TM4 SUMO HP electric motors and inverters, including the HV1000 and HV2500. The TM4 SUMO family is specifically designed for battery-electric, range-extended, and fuel-cell vehicles. These high-performance motors and inverters are engineered to offer maximum flexibility, enabling direct-drive, series-hybrid, or parallel-hybrid applications. The technologies are currently available to original-equipment manufacturers (OEMs) for testing and are scheduled for production in the first half of 2021.

The product is designed to allow OEMs to replace internal combustion-based components with a compact, highly efficient package that does not require major modifications. It can therefore be coupled to diesel engines, natural gas engines, and multi-speed transmissions, as well as integrated as part of an e-Axle in heavy-duty and off-highway applications.


Automotive Lift Institute
New Lifting Points Guide

A crucial step when raising a vehicle on a frame-engaging car lift like a two-post lift is properly spotting the vehicle. In order to keep the vehicle stable while lifting and to prevent damage, it should be positioned so the lift is making contact only at the lifting points recommended by the vehicle manufacturer. The 2021 edition of Vehicle Lifting Points for Frame Engaging Lifts from the Automotive Lift Institute (ALI) includes OEM lifting points for cars, SUVs, vans and light-duty trucks from model years 2000 through 2021.

The Lifting Points Guide is available in ALI’s online store, and comes with a bonus free Safety Tips Card.

Brass Knuckle
SmartCut BKCR303 Gloves
Brass Knuckle

Brass Knuckle SmartCut BKCR303 gloves succeed on three fronts by providing dexterity, grip and ANSI cut level A2 protection. This triple threat is accomplished with a glass fiber and ultra-high-molecular-weight polyethylene (UHMWPE) shell — a composite yarn that has a strength-to-weight ratio eight to 15 times greater than steel — and polyurethane coating. The thinner, 13-gauge material delivers deftness without trading away its inherent cut-resistance.

The non-sticky polyurethane coating on the palm and fingers features excellent grip, even against oils, fats, and greases, and can deliver enhanced puncture protection and abrasion resistance, all without adding bulk or reducing touch sensitivity.

Brass Knuckle designed the BKCR303 to provide enhanced flexibility and deliver the right balance of mechanical protection, performance, and comfort.


Hifonics HFEQ-2 Processor

Hifonics HFEQ-2 Processor utilizes higher sound quality with upgraded components. With 1⁄2 DIN ISO mount included, this perfect system upgrade can be installed right in the dash of your vehicle. At your fingertips, you’ll receive a 9-volt line driver offering a 4-band equalizer with a +18dB variable plus master volume, subwoofer volume control, and front to rear dual-amp fader.

Contact: 847-540-7700

Metra Electronics
Lights, Camera Kit, and Brackets for Jeep Wrangler and Gladiator

Metra Electronics has added even more aftermarket products to its growing line of Jeep accessories with the addition of new side marker lights, a third brake light, a replacement camera kit, and a fog light adapter bracket set.

Amber LED Side Marker Lights for Jeep Wrangler and Gladiator: The JP-SML2 replaces factory side marker lights with an easy to install solution that is plug-n-play with all of the 2018-up* Jeep Wrangler JL and Gladiator JT trim levels. It includes an integrated anti-flicker feature with a smoked crystalline lens for a stylish upgrade. The amber LEDs provide better visibility with 13.5 watts and an internal reflector for an even brighter output than the factory marker lights.


Third Brake Light for Jeep Wrangler: The JP-TTL3T upgrades the third brake light to a brighter, modern LED light with 2.5 watts and a durable polycarbonate lens. Installation is easy with a plug-n-play factory connector that will work with any trim level for 2018-up* Jeep Wrangler JL models.


Replacement Camera Kit for Jeep Wrangler: This JP-JLKT kit is designed to replace the factory LVDS camera on 2018-up* Jeep Wrangler models to provide an RCA output for aftermarket radios or monitors. The rear video feed may be viewed while driving and there is an optional feature for selectable parking lines. This camera is a direct OE replacement and features 550 TV lines resolution, an improved power circuit, and a 160-degree viewing angle. The rear tire mounting bracket is included in the kit so that installers have everything needed.


Fog Light Brackets for Jeep Wrangler and Gladiator Sport: With a different design for the 2018-up* Jeep Wrangler JL and Gladiator JT Sport models, the JP-JFOG2 will convert any of Metra’s 4-inch JP-XXX series fog lights to fit and bolt on directly to the vehicle. The brackets are sold as a pair and mount with the factory hardware.