Build Excitement for Your Celebrity Appearance

By Jason Catullo

Celebrity Appearances
Celebrity appearances will be promoted in the the Official 2016 SEMA Show Directory and the 2016 SEMA Show Daily.

SEMA Show exhibitors planning to have a special appearance in their booth need to submit the Celebrity Appearance Notification form by September 2 in order to be promoted in the SEMA Show’s printed material. Whether it’s a racecar driver, industry icon, TV personality, or famous vehicle, Show management will promote it in SEMA’s publications, including the Official 2016 SEMA Show Directory, and the 2016 SEMA Show Daily

A common reason that companies host a celebrity or special icon is to drive booth traffic by providing buyers with an identifiable, visual connection of the company's target market.

Complete the Celebrity Appearance Notification form to have your special attraction publicized with your company name and Show booth number.

Questions? Contact Gina Ledesma at or 909-978-6668.

Exhibitors can learn how to get the most out of their 2016 SEMA Show, as well as additional options to reach buyers, by contacting an account rep at or 909-396-0289.