By SEMA Editors
This Dodge Challenger SRT Hellcat is tagged with a corporate-sounding name: FCA. According to SpiedBilde, it's the first time Fiat-Chrysler Automobiles has stuck its initials on one of its cars.
In addition to the FCA badge, this Hellcat is flaunting a distinctive new red-white-blue color scheme, using navy stripes over the car, matching navy wheels and red mirror caps and trim around the grille. Other than the finish, this is, apparently, a standard Hellcat underneath. The Hellcat badges were also painted matte white to match the car. However, the FCA appeared where SRT is normally placed.
Whether or not this is a one-off or a model that will be available to the public is unknown. Dodge is having no problem selling Hellcat versions of the Charger and Challenger, and marketing another special edition would not be out of the question. But the FCA badge is particularly unusual, given that the company rarely uses the badging on any of its products.
Whatever the reasoning for the FCA badge, this is a sharp addition to the Challenger lineup, even if it may only appear on the company's letterhead.