Dave Wilson, president of Toyota Racing Development, makes a stop at SEMA Central to talk showroom cars and racing efforts.
Wilson talks about the creation of TRD in 1979, which was essentially a small speed shop in southern California, developing accessories for Celicas and Supras. About a year later, TRD reached out through grassroots motorsports, beginning with off-road racing and then the SCCA, an institution the company has supported for nearly 30 years. This approach helped TRD build a loyal, supportive enthusiast community while providing platforms for TRD to become more serious about racing.
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October 14, 2021 | Vol. 24, No. 41View Article