The 2021 SEMA Launch Pad is seeking to help entrepreneurs and startups who have new automotive-related products hitting the market. With a hope of discovering great, new products, the SEMA Launch Pad will be awarding one winner a grand-prize package valued up to $92,000.

Enter for a chance to win:

  • A prize package valued up to $92,000 to launch a product
  • Worldwide promotion through SEMA communication channels
  • Connections, support and guidance from established leaders in the industry
  • Participation at the 2021 SEMA Show, along with a chance to pitch the product in front of a live audience and be recognized at the SEMA Show Industry Awards Banquet

To qualify, applicants must be a business owner, company leading executive (president, CEO, CFO, COO), or vice president of a company and must offer a product or service that is a functioning prototype, functioning concept or currently for sale.

Applications must be submitted online by May 30. Learn more at