With a focus on new products and innovations, the 2021 SEMA Show in Las Vegas will provide the truck and off-road industry a chance to strengthen existing business relationships, develop new contacts and learn about trends and opportunities in the truck and off-road market. In addition to exhibitors on the Show floor, education sessions and display vehicles, the November 2–5 trade show will include networking events specifically for the truck and off-road segment.

On the Show floor, attendees will be able to check out the latest products and meet face-to-face with more than 200 exhibitors in truck and off-road. Members are also invited and encouraged to join TORA at the following events. Click here to RSVP.

TORA Booth Happy Hour
Date/ Time: Tuesday, 11/2 at 4:00 p.m. to 5:30 p.m.
Location: TORA Booth #56155
Network with friends and colleagues in the truck and off-road industry while expanding and growing your network during the TORA Booth Happy Hour. Current and prospective council members will connect through open conversation while winding down from a busy day on the Show floor. Awards for the Best New Light-Truck Product and Best New Off-Road Product will also be presented.

TORA Industry Reception
Date / Time: Wednesday, 11/3 at 5:00 PM to 7:00 PM
Location: West Hall 3rd Floor Terrace
The TORA Industry Reception will bring together truck and off-road colleagues and friends to unwind after a busy day at the Show, host the Pinewood Drags in support of SEMA Cares, and honor leading companies and individuals in the truck and off-road market. During the awards presentation, the council will recognize and announce the recipients of the 2021 TORA Retailer of the Year, Business of the Year, TORA Jessi Combs Ambassador Award winner and TORA Hall of Fame Inductee(s).

SEMA Show Education: Why Truck and Off-Road Builders Are Thriving, Powered by TORA
Date / Time: Wednesday, 11/3 at 11:00 AM to 12:00 PM
Location: W235
Truck and off-road is among the aftermarket’s hottest accessories categories, and gaining momentum as one of the most lucrative and influential builder segments. With the market’s growth, vintage truck and SUV models are finally having their day. When paired with the performance modern truck segment, builders are seeing a banner year. Add this session to your Show Planner when registering for the SEMA Show to learn what these builders consider to be some of the aftermarket’s best business opportunities.

Attendees planning on attending the 2021 SEMA Show can prepare for the Show by seeing who's exhibiting by visiting the updated floorplan. Advanced registration is encouraged to avoid delays onsite and can be obtained by visiting www.SEMAShow.com/attendee.