After record high media participation and significant internal media joining the event, the 2022 MPMC Media Trade Conference will once again take place entirely online.
The Media Trade Conference is a unique event that takes place annually and brings manufacturers of racing and performance parts and accessories together with media in up to 42 private, 30-minute meetings over a span of three days.
Similar to the in-person event, the virtual format allows for private meetings between media and manufacturers, both of whom receive personalized schedules created just for them.
“Moving the MTC to an online format allowed manufacturers the opportunity reach new media, particularly international, who experienced the event for the first time,” said MPMC Director Jim Skelly. “The positive feedback has been overwhelming and we are excited that our manufacturers and media will continue to build strong, quality relationships through the MTC event.”
Unlike a traditional trade show where exhibitors are focused on meeting with buyers and resellers, the Media Trade Conference is focused on media and results in manufacturers receiving quality media coverage in trade and consumer outlets, including print, online, video/television and radio/podcasts. Stay tuned to SEMA eNews and future MPMC member updates for upcoming announcements on the 2022 Media Trade Conference.