The MPMC named Kyle Fischer as the council's newest spotlight volunteer. Fischer is the Director of Branding & Promotions at Hot Shot's Secret, an aftermarket company that specializes in protective fuel and oil additives.
Get to know Fischer in his Q&A with SEMA below.
SEMA: What is your current job? What do you do and how long have you been doing it?
KF: I have been with Hot Shot's Secret since 2017. After spending time as director of marketing, then director of sales, I am currently in the role of director of branding and promotions. My responsibilities include working with media and advertising partners, developing industry relationships, and overseeing our promotional efforts - most notably, our motorsports involvement.
SEMA: Did you ever consider another career or industry, and what made you choose automotive manufacturing?
KF: I have worked in marketing and sales roles throughout many industries. However, I have always had a great personal passion for everything automotive. When the opportunity presented itself to join the Hot Shot's Secret team, I did not hesitate as it provided me the ability to combine my passion with my career at an exciting company focused on manufacturing great products and advancing the automotive industry.
SEMA: How long have you been volunteering for MPMC, what inspired you to volunteer, and how has it impacted you?
KF: I have not yet had the privilege to volunteer for MPMC, but I would love to spend some time in support of this great council. I have been very impressed and thankful for my experience with MPMC, in particular the Media Trade Conferences. Dating back to the in-person conferences and through the virtual conferences, I am grateful to MPMC for playing a part in connecting me with some key industry relationships as well as great friendships.
SEMA: What do you see as the biggest challenges for the motorsports industry today, and where do you see the industry in 5 years?
KF: A couple of the biggest challenges for the motorsports industry today include the threat of legislative regulation and the death of many small local race tracks. I am an optimist, however. I find motivation when I see our industry band together to defend our passion, as seen with the RPM Act. And I am further motivated when I see small town racing and race tracks in a continuous evolution to get youth into the sport and spectators in the stands. The motorsports industry has survived some big punches as of late, and this resiliency coupled with manufactures like Hot Shot's Secret advancing technology, I see the industry absolutely booming in five years from now.
SEMA: What's your favorite car-related movie and what do you like about that movie?
KF: I love to have a good laugh, so my favorite car-related movie has to be Talladega Nights. We all have to laugh at ourselves sometimes, and this movie does a hilarious job of bringing humor to the sport of racing. Not to mention, it might be one of the most quoted movies that you hear when at the race track. Like Ricky Bobby's pearl of wisdom, "If you ain't first, you're last!".
SEMA: On a Saturday, where can you be found?
KF: On any given Saturday, chances are you can find me at the race track, whether it's for work or pleasure… or both! At Hot Shot's Secret we have found that keeping a direct connection from the manufacturer to the racer plays a key role in R&D. That is why I am at some race track around the country on behalf of Hot Shot's Secret on average three weekends per month. And I'm usually enjoying my local race track on that fourth weekend during my time off from work too!
Fill out an MPMC member spotlight form to highlight how you or your company are contributing to the motorsports industry. Selected candidates are eligible to be featured on MPMC's social media, SEMA News and future MPMC member updates.