Member Updates


Save the Date - Vehicle unveiled


Hot Rod Industry Alliance (HRIA) members are invited to attend the unveiling of the HRIA booth vehicles at the 2023 SEMA Show on Tuesday, October 31 at 10:00 a.m. in Central Hall, Booth #23295.

The HRIA vehicle unveilings are a yearly tradition at the SEMA Show that shines spotlight on the growing advancement, innovation and creativity of the hot rod market. Don't miss your chance to join us to hear from the builders about their project's firsthand and witness the rolling works of art as they are revealed for the world to see. We hope to see you there!