Since the HRIA Member Spotlight program launched last year, the council has since recognized member companies and the ways they contribute to the specialty-equipment industry.

HRIA wants to bring greater awareness to the hot rod industry and highlight stories from more members. The HRIA Member Spotlight features member companies and shares their unique stories with the entire SEMA industry, through features in SEMA eNews and social media.

“As a council dedicated to preserving the future of the hot rod customization hobby, HRIA strives to showcase companies and individuals that continue to push the boundaries everyday in their shops and businesses,” said HRIA Council Liaison Jim Skelly. “Not only do participants get free exposure for their business, but their stories help to inspire and show the younger generation the opportunities that are available in the hot rod industry. We encourage HRIA members to share their stories with us!”

Read recent member spotlights featuring MotorHead Digital and Cool Hand Customs, and share your story by applying here to be featured as a HRIA company spotlight member.