The SEMA Future Leaders Network (FLN) Lunch & Learn, “Social Media Brand Building: Making Content That Matters” is live on YouTube.
In this session, Jake Hopkins, marketing director at FASS Deisel Fuel Systems, offers insights into building a brand on social media in 2026. Hopkins discusses the content creation process, how to set social media goals, how to make content that matters to your audience, and opportunities that businesses might be missing out on when it comes to social media.
Future FLN Lunch & Learns will take place on the following dates, each beginning at 10:30 a.m. PT, so mark your calendars! Topics and speakers will be announced closer to each date.
- April 23, 2026
- July 30, 2026
- Sept. 24, 2026
Remember: The first 20 SEMA members to register for the session in advance and attend the full webinar will receive an Uber Eats Voucher to be used after the webinar through the following day.