The SEMA Future Leaders Network (FLN) Lunch & Learn, “Social Media Brand Building: Making Content That Matters” has concluded; however, members will be able to access the recording on FLN’s YouTube playlist next week.
In this session, Jake Hopkins, marketing director at FASS Deisel Fuel Systems, offers insights into building a brand on social media in 2026. Hopkins discusses the content creation process, how to set social media goals, how to make content that matters to your audience, and opportunities that businesses might be missing out on when it comes to connecting with viewers.
The session is jam-packed with great takeaways that you can start applying to your brand’s social media strategy immediately. Stay tuned to FLN’s YouTube playlist to watch the recording and to view past FLN Lunch & Learn webinars.
Access the YouTube playlist here.
Future FLN Lunch & Learns will take place on the following dates, each beginning at 10:30 a.m. PT, so mark your calendars! Topics and speakers will be announced closer to each date.
- April 23, 2026
- July 30, 2026
- Sept. 24, 2026
Remember: The first 20 SEMA members to register for the session in advance and attend the full webinar will receive an Uber Eats Voucher to be used after the webinar through the following day.