Running an automotive shop today takes more than technical skill; it demands business strategy, customer insight, and the ability to adapt to an ever-changing industry.
During the SEMA Future Leaders Network (FLN) virtual Lunch & Learn, “Inside the Shop: An Automotive Shop Ownership Panel” on Thursday, April 30 at 10:30 a.m. PT / 12:30 p.m. ET, three shop owners from different corners of the automotive world will share what it really takes to build, grow, and sustain a successful shop.
Moderated by Aly Oakley, sales at BrakeQuip, the session will feature panelists Tara Demuth, co-owner/general manager of R&S Truck Caps, Zack Hampton, co-owner of Chromotize, and Sara Morosan, vice president of LGE-CTS Motorsports. Together, they will discuss the foundational business elements required to own and operate an automotive aftermarket shop and build culture within a business.
From left to right: Aly Oakley, Tara Demuth, Zack Hampton, Sara Morosan
Key takeaways include:
- How to transition from an employee to an owner
- Strategies for culture building and leadership development in business
- The different elements that go into business ownership
- Unique challenges of owning a shop in the automotive aftermarket
- How to navigate trends in the automotive aftermarket
Whether your goal is to own an automotive shop one day or you are new to shop ownership, this event is your opportunity to learn from current shop owners who run a shop day-to-day.
🎁 Bonus incentive: The first 20 SEMA members to register for the session in advance and attend the full webinar will receive an Uber Eats Voucher to be used after the webinar through the following day.
FLN’s remaining 2026 webinars will take place on July 30 and September 24, both at 10:30 a.m. PT. Topics and speakers are currently being finalized and will be announced in the coming months.