In a fast-evolving industry like the automotive aftermarket, staying informed is not optional, it’s essential. For engineers, programmers and product developers, understanding current market data and future trends doesn’t just influence product innovation, it impacts career growth, strategic planning and long-term company success.
SEMA has released two critical research reports that every technical professional should review:
2025 SEMA Market Report: This report provides a comprehensive look at the U.S. specialty-equipment market, offering data on 2024 consumer spending patterns and retail behavior. It also examines recent economic shifts and their effects on parts and accessories sales. Whether you're designing new components or refining production strategies, this report gives you the market intelligence needed to make data-driven decisions.
2025 SEMA Future Trends Report: This forward-looking report reviews key developments from 2024 and explores what lies ahead. It covers economic outlooks, the evolving role of EVs and alternative powertrains and shifting demographics in vehicle ownership and use. Understanding these trends helps technical teams align innovation with market demand, which is vital for staying competitive and relevant.
Access to this research gives you a strategic edge. It enables better forecasting, improves collaboration across departments and ensures your work reflects the direction the industry is heading.
Don’t fall behind. Leverage these reports to sharpen your strategy, influence innovation and lead your organization forward.
Download both reports now at sema.org/research.