Learn & Show

Wheel and Tire Pros Share Sales Tips, Product Knowledge at SEMA Learn & Show

The inaugural Wheel & Tire Council (WTC) Learn & Show, held February 9, 2011, at SEMA’s
Diamond Bar offices, offered three educational sessions and provided
opportunities for industry leaders and peers to network and display
their products. These sessions identified industry-specific challenges, sales
strategies and profit-building techniques and also highlighted installer training.

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