SEMA Member News

Building Better Business for All

Manufacturers’ representatives are key channel partners. They are in the unique position to connect with virtually every aspect of the supply chain. From sales calls to warehouse distributors, retailers and installers in the territories they represent to their in-depth product and industry knowledge and sales expertise, reps provide valuable professional services to the manufacturers they represent.

HRIA to Host Education Days at NSRA Nationals

From its early days as the Street Rod Marketing Alliance (SRMA) to what is now the Hot Rod Industry Alliance (HRIA), the hot-rod industry has been a formidable force within the specialty-equipment market. In keeping with its efforts to provide business-building resources, the council has always ranked education as a top priority. Nowhere is the focus on learning experiences more in evidence than at the National Street Rod Association (NSRA) Street Rod Nationals.

Women in the Workplace

It’s not entirely surprising that a 2018 study by LeanIn.org and McKinsey—which surveyed 118 companies and 30,000 employees—found that women still remain underrepresented in key positions at U.S. corporations, especially at senior levels of leadership.

Responding to Member Needs

In keeping with its mission to identify and communicate knowledge of evolving trends and new technologies, the Emerging Trends & Technology Network (ETTN) has created an online platform to engage and reach engineers practically 24/7 at either their workplaces or via their mobile devices as they travel.

WTC Embarks on New Project

Much like SEMA’s mission to help members’ businesses grow and prosper by providing a range of resources, SEMA councils and networks also offer deliverables to their members. For the Wheel & Tire Council, that means providing a forum for member companies to work together to identify and address industry-related issues and explore opportunities in the aftermarket wheel industry.

First Look at What’s New

Each year at the Performance Racing Industry (PRI) Trade Show, the Motorsports Parts Manufacturers Council (MPMC) puts together an entire week of activities that includes a general membership meeting, two seminars, and a Friday evening reception featuring the induction of new MPMC Hall of Fame members.

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