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Facebook’s Crackdown on Free Business Posts

With technology’s relentless evolution, businesses have a fresh crop of digital tools that they can use to pinpoint hot recruiting prospects in cyberspace and grab la crème de la crème before they get away. Social-media sniffers, mobilized career websites and video interviewing have all received major upgrades in the past year, making it even easier for businesses to snag prime candidates.For Many, a Bitter Pill

Businesses smarting over Facebook’s decision to severely limit their ability to communicate with people who like their business pages on the social network recently got an explanation from the web titan about the policy change. But many aren’t buying it.

“Facebook wants us to pay for real estate that we used to get for free,” said Leslie Nuccio, creative strategist for Meltwater, a social media monitoring and press relations firm.

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