New Products

The ADAS Market

ADAS MarketHas your business felt the impact of the rapidly increasing number of advanced driver assistance systems (ADAS) coming into the market? If not, it’s just a matter of time, since the OEMs are racing to add a wide range of the safety-performance technologies to their latest platforms.

Truck, SUV & Off-Road New Products

A7 Jeep JL GrilleThe truck and SUV segments continue to present one of the strongest growth markets for accessories and modifications. More than a quarter of winners and runners-up from the New Products Showcase judging at the 2018 SEMA Show were from the Truck, SUV & Off-road category, with the off-road/4x4 sub-category again seeing the second-most entries of all. In particular, the Jeep JL has sparked wide innovation with products manufactured specifically for the new model.

Racing & Performance Products From the 2018 SEMA Show

Street KingThe Racing & Performance section of the SEMA Show encompasses carburetors, filters, exhaust systems and many other parts designed to add performance in motorsports applications and beyond. It’s the largest section of the annual trade show, with more than 500 companies exhibiting their offerings for the segment. Within the 2018 New Products Showcase, entries that piqued the most buyer interest were Chevy’s LT5 crate engine, Digipower’s DPW Cutout exhaust system and Comp Performance Group’s FAST LSXHR 103mm intake manifold.

SEMA Showcases 2018 New Product Award Winners

The 2018 SEMA Show featured nearly 3,000 new products on display in the New Products Showcase—the No. 1 destination for attending buyers and media. All products entered were eligible for SEMA New Product Awards in 16 different categories, including street-performance, racing, off-roading and mobile-electronics, and each category had one winner and two runners-up. The annual competition recognizes the development of ground-breaking new products introduced to the automotive specialty-equipment market.

SEMA Show Attendees: Check Out These Products

Advanced Clutch TechnologyYear after year, surveys indicate that one of buyers’ top objectives for the SEMA Show is to discover new products. The easiest way to meet that goal is to visit the New Products Showcase—buyers’ number-one destination at the Show. Located in the Skybridge between Central and South Halls, the Showcase is adjacent to the Media Center, making it convenient for members of the press as well.

Restoration New Products

Auto Custom Carpet

The practice of preserving and restoring cars is a steadfast automotive tradition. Restoration products revitalize a vehicle’s presence through cosmetic and practical enhancements while still maintaining its original essence. The restoration category is well represented at the SEMA Show, with 6% more category exhibitors in place for the 2018 Show than last year. The following pages include the restoration products from the 2017 New Products Showcase, along with market perspectives from industry experts.

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