Business Technology

Pump Up Your Data

January has long since come and gone, and a good number of resolutions with it. One of the more popular resolutions (and a quick one to fall) is improved health and fitness. A colleague of mine, who is a self-professed gym rat, provided me with an interesting comparison of gyms to services like those offered by the SEMA Data Co-op (SDC).

Directory of Data Innovators

SDC LogoThe SEMA Data Co-op has become “data central” for hundreds of specialty parts brands, representing millions of part numbers, and tens of millions of vehicle applications. This directory is designed to guide data users to brands that have successfully undertaken the challenge to manage their product data, and to continue to expand reference as more brands are added to the SDC repository.

Visit SEMA Data Co-op’s Video Library—No Card Required

I was on a business trip recently and found myself with a bit of downtime in the morning. I had a couple of hours before I needed to be anywhere, so I turned on the TV and immediately became immersed in a movie. When I made mention of the movie to a colleague, she asked if I had read the book. I had not. Nor will I. It isn’t that I don’t enjoy a good book; I simply enjoy a good movie more. While some might say that the preference of a movie over a book makes me a simpleton, I disagree.

Don’t Get Left Behind: The Time Is Now

It used to be that you had only a couple of choices when it came to shopping: You could drive to the store, or you could order out of a catalog. Today, catalogs hardly exist, and only 60% of automotive specialty-equipment sales occur inside a store. Online sales continue to grow as a percentage of overall aftermarket parts purchases and will surpass other channels within a relatively short period. Manufacturers need to understand consumer purchase behaviors to fully grasp the importance of a robust e-commerce presence.

Directory of Data Innovators

SDC LogoThe SEMA Data Co-op has become “data central” for hundreds of specialty parts brands, representing millions of part numbers, and tens of millions of vehicle applications. This directory is designed to guide data users to brands that have successfully undertaken the challenge to manage their product data, and to continue to expand reference as more brands are added to the SDC repository.

SEMA Data Co-op Offers Members Improved User Interface

SEMA Data Co-opAt the 2017 SEMA Show, the SDC rolled out a completely refreshed user interface. Members who received demonstrations at the Show saw a Product Information Management System (PIMS) that offers more functionality, features and information than ever before. Now, members log-in to their dashboard to view the status of their account at a glance, and review exports, data health, new members and more.

Don’t Miss the SDC at the SEMA Show!

SDCSince the inception of the SEMA Data Co-op (SDC) in 2012, more than 520 product brands representing more than 4.5 million parts have joined what is now the industry’s largest specialty parts product data repository. Designed to enable any company, no matter how small or large, to effectively manage and distribute its product data at the lowest possible cost, the SDC has an expert staff that will coach you all the way through the process.

Directory of Data Innovators

SDC LogoThe SEMA Data Co-op has become “data central” for hundreds of specialty parts brands, representing millions of part numbers, and tens of millions of vehicle applications. This directory is designed to guide data users to brands that have successfully undertaken the challenge to manage their product data, and to continue to expand reference as more brands are added to the SDC repository.

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