SEMA News

Cover Story

SEMA provides its nearly 7,000 companies a plethora of benefits, including access to the SEMA Garage; industry-leading market research; education; world class trade shows; networking opportunities; a regulatory and advocacy program to fight for industry-friendly legislation in Washington, D.C.; international programs to reach potential overseas customers; and more. Whether you're a manufacturer, retailer, jobber, distributor, rep or installer, SEMA has something to offer everyone. For more information, visit www.sema.org/benefits.

Business

  • Business Resource GuideThe SEMA 2019 Business Resource Guide features contact information and descriptions of SEMA member-companies offering services specific to the automotive aftermarket industry. The guide, which is available electronically at www.SEMA.org/BRG, features contact information and descriptions of SEMA member-companies offering services specific to the automotive aftermarket industry.

Chris Kersting

  • Chris Kersting

    It’s been about a decade since our industry last coped with a serious recession. Some say there will be a downturn in the next year or two, although that sentiment has been in the forecast for several years now. Current economic indicators are still pointing in the right direction, and a recent SEMA poll found that most member businesses are predicting that 2019 will be another successful year. Our industry and the association learned much from the last downturn. The lessons learned are worth highlighting, because they represent opportunities even today.

From The Hill

  • San DiegoCalifornia has long been a sought-after place to live, drawing people from all corners of the globe. Southern California is the unofficial birthplace of the automotive aftermarket and is home to more SEMA members than any other area in the country. Nils Forssman, who spent his formative years in Johannesburg, South Africa, aspired to expand his family’s business operations internationally and fell in love with San Diego. His company, Truck Covers USA, recently hosted U.S. Representative Scott Peters (D-CA) for a tour of its San Diego headquarters.

Government Affairs

  • Collector CarAt the request of SEMA and the SEMA Action Network, a resolution (H. Res. 108) was introduced in the U.S. House of Representatives to recognize July 12, 2019, as Collector Car Appreciation Day. H. Res. 108 is sponsored by Congressional Automotive Performance and Motorsports Caucus House Co-Chairs Rep. Bill Posey (R-FL) and Rep. Sanford D. Bishop, Jr. (D-GA). The date marks the 10th commemoration in what has become an annual event to celebrate and raise awareness of the vital role automotive restoration and collection plays in American society. States, local governments and Canadian provinces have adopted similar commemorative declarations. For more information, visit www.semasan.com.

Industry News

  • Mustang Hybrid: If this is the Mustang hybrid, expect it to borrow the 3.3L V6 hybrid setup from the recently debuted Explorer Hybrid.

    Prototype Corvette: Here is the latest prototype of the mid-engine Corvette, with photos of the production headlights, taillights, “Batwing” and other details that we haven’t seen before.

    Kia Tusker: The Kia Tusker will ride on the same platform that will underpin the next-gen Hyundai Creta. 

  • Industry news from SEMA-member companies, including Fisker Inc., Power Automedia, Hypertech and Polaris Industries Inc.

  • Tom Ameduri has been hired by the SEMA Data Co-op (SDC) as the West Coast sales manager. Ameduri has been working in the automotive aftermarket industry for more than 30 years with companies that include Hayden Oil Coolers, Dunham Bush, Perma-Cool, Hooker Headers and, most recently, T-Rex Grilles. He previously owned Hot Rod’s Speed and Custom, a fabrication company with stores in Norco and Temecula, California.

New Products

  • ADAS MarketHas your business felt the impact of the rapidly increasing number of advanced driver assistance systems (ADAS) coming into the market? If not, it’s just a matter of time, since the OEMs are racing to add a wide range of the safety-performance technologies to their latest platforms.

People And Places

  • SEMA provides its nearly 7,000 companies a plethora of benefits, including access to the SEMA Garage; industry-leading market research; education; world class trade shows; networking opportunities; a regulatory and advocacy program to fight for industry-friendly legislation in Washington, D.C.; international programs to reach potential overseas customers; and more. Whether you're a manufacturer, retailer, jobber, distributor, rep or installer, SEMA has something to offer everyone. For more information, visit www.sema.org/benefits.

Required Reading

  • Business 2

    SEMA will again be giving young business owners, entrepreneurs and inventors opportunities to boost their businesses through the SEMA Launch Pad program. Since 2013, more than 200 innovators have participated in the program, which provides competitors with brand exposure, access to business resources, face time with industry influencers, and a chance to pitch their businesses to industry experts at a live event during the SEMA Show. While one business ultimately wins the competition, all participants receive coverage and exposure while making connections that help their businesses advance. The publications below are examples of the exposure some participants received.

SEMA Heritage

  • HeritageThe 500-acre motorsports complex that is Daytona International Speedway opened 60 years ago, with NASCAR’s first Daytona 500 taking place on February 22, 1959. But the history of racing at Daytona Beach goes back much further, to the beginnings of the 20th century, when automotive and racing pioneers (including Ransom E. Olds and Henry Ford) used the hard-packed sand between the Ormand and Daytona beaches to look for the extreme limits of performance. Land-speed records were set in Florida as a record-run venue in the ’30s, long before the discovery of the Bonneville Salt Flats.