SEMA News

Cover Story

New wheels are among the easiest personalizations consumers can make to their vehicles and have therefore become a staple of the specialty-equipment industry. More than adding style, new wheels can affect functionality and performance, which means the segment is continually evolving. How can the market stay on top of the latest advances in design, materials and manufacturing processes? The answer is the annual SEMA Show, where all that and more is on display.

 

Business

  • Wheel and TireWheels and tires are fundamental to every automobile and therefore remain aftermarket staples. The “2017 SEMA Market Report” estimates the current custom wheel market to be worth $1.21 billion in sales, while performance and special-purpose tires top $2.22 billion combined. Add an off-road and plus-size tire market estimated at another $1.62 billion, and it’s easy to see why 370 wheel and tire manufacturers flooded the 2017 SEMA Show floor to debut more than 175 new products alongside hundreds more of their legacy offerings.

Business Technology

Chris Kersting

  • Chris Kersting

    The Specialty Equipment Market Association exists for the benefit of SEMA members. To serve well, the association relies on input and guidance from industry representatives on the SEMA board and councils. The board meets quarterly to lead and oversee priority initiatives, but it is in February each year that we dedicate our meeting to more strategic, long-range planning.

Events

  • Holley MSD RacepakAmong the throngs of international journalists who traveled to the 2017 SEMA Show from around the world were representatives from 27 top enthusiast media from 17 countries who were invited to serve as judges for the Global Media Awards (GMA). These print, digital and broadcast media were charged with the task of identifying up to 10 products each from the more than 3,000 products in the New Products Showcase that they believed would best resonate in their home markets. 

  • LA Auto ShowWith an overall emphasis on advanced safety technologies and efficiency improvements, the LA Auto Show set the stage for new-model debuts and concept vehicles from top OEMs. Here’s a look at what’s new and specifically relevant for the specialty-equipment market.

  • SEMA Cares Boosted BroncoA partnership now eight years in the making, WD-40 Co. and SEMA Cares have again teamed to create a one-of-a-kind build, with SEMA Cares’ partner charities—Childhelp and the SEMA Memorial Scholarship Fund—as the beneficiaries. Over the years, WD-40 has produced vehicles representing a variety of niches, partnering with automotive aftermarket companies to help turn ideas into reality.

  • TIA BoothThe annual Global Tire Expo (GTE), powered by the Tire Industry Association (TIA), ran within the 2017 SEMA Show in Las Vegas. As it does every year, the GTE brought in large crowds as it continued to build on its mission to further its goals of education, industry advocacy and professionalism.

From The Hill

  • Lawmakers Love CarsIt’s often said that it’s not what you know but who you know. In today’s political climate, it pays to have a sizeable Rolodex.

Government Affairs

  • Federal Recreation Advisory Committee: U.S. Department of the Interior Secretary Ryan Zinke announced the creation of a Recreation Advisory Committee to help improve visitor experiences on public lands.

Industry News

  • Industry news from SEMA-member companies, including Toyo Tire U.S.A. Corp., Wilwood Disc Brakes, Howell EFI and Meyer Distributing.

  • SEMA is now accepting applications for awards from the 2018 SEMA Memorial Scholarship Fund for students preparing for careers in the auto or auto-parts industries. New this year, high-school and part-time students can apply for scholarships. The change is part of an effort by SEMA’s Scholarship Committee to start students down the automotive path and support their efforts at an earlier stage.

  • RAM Power Wagon: The HD-based Power Wagon will get another facelift before it moves to the new platform introduced by the upcoming 1500.

    Porsche 911 Turbo: The new 911 Turbo will get a straighter front skirt and front edge to the hood.

New Products

  • New wheels are among the easiest personalizations consumers can make to their vehicles and have therefore become a staple of the specialty-equipment industry. More than adding style, new wheels can affect functionality and performance, which means the segment is continually evolving. How can the market stay on top of the latest advances in design, materials and manufacturing processes? The answer is the annual SEMA Show, where all that and more is on display.

  • Dream Eco ChainEach year, the SEMA Show plays host to the Global Tire Expo (GTE), presented by the Tire Industry Association. Located in the South Hall of the Las Vegas Convention Center, the 2017 GTE offered buyers a massive assembly of more than 3,000 tire and related products from manufacturers the world over, including the industry’s best-known brands.

People And Places

  • John JohnsonYou could say that John Johnson’s service to SEMA and the automotive specialty-equipment industry has been “by the numbers.” Hailing from The Spartan Group (TSG) and the industry’s financial side, he has been a significant force in shaping SEMA’s strategy and fiscal discipline. In fact, Johnson led a transformation in the association’s financial reporting to its Board of Directors, helping SEMA staff improve visibility across business units and programs.

Required Reading

  • Wards AutoAs the market for Advanced Driver Assist Systems (ADAS) becomes more established, the demand to retrofit older vehicles with those systems will also increase, creating significant new opportunities for companies in the automotive specialty-equipment industry.

SEMA Heritage

  • Fancy FootworkThe 1967 NASCAR season was dominated by Richard Petty and his Hemi-powered Plymouth Satellite—a potent combination that won 27 races and notched 35 top-five finishes in 48 starts that year. NASCAR’s 1966 champion, David Pearson, found himself struggling in 1967. He ran just a partial season and left Cotton Owens’ Dodge team after 10 races to drive Fords for Holman Moody.