Fast Facts

SEMA News—January 2018

Industry News

Fast Facts

  Performance Business Media
Michael Murray

Performance Business Media (PBM) hired Michael Murray in a new role as brand manager. Murray will facilitate editorial opportunities and product placement for PBM’s growing list of clients and will continue to foster relationships between manufacturers and media, arranging original content opportunities, project builds and editorial outreach. Murray will work to bridge the gap between advocates and manufacturers in an ever-evolving world of social media and trends. Performance Business Media, Rapid City, SD; 303-219-7575.

Summit Racing Equipment and Armed Forces Entertainment will once again send a group of top motorsports competitors overseas to visit American troops on duty in remote locations. “Operation Appreciation” will make stops at various stations in Japan. Summit Racing NHRA Pro Stock drivers Greg Anderson and Jason Line, Summit Racing/Bigfoot 4x4 monster truck competitors Dan Runte and Larry Swim, and Harley-Davidson NHRA Pro Stock Motorcycle riders Andrew Hines and Eddie Krawiec will make the journey as a group. Summit Racing Equipment, Tallmadge, OH; 800-230-3030.

Bruce Harwell announced his retirement from Bob Cook Sales after a 33-year career with the company. He joined Bob Cook Sales in October 1984, coming from 11 years of warehouse distribution, manufacturing, engine-building, mail-order and retail experience. He started with Bob Cook Sales traveling the Carolinas, Virginia and Northeastern Tennessee, taking the Florida territory over in July 1989. Bob Cook Sales, Collierville, TN; 901-854-4632.

Rockford Fosgate launched a new website— Enthusiasts can now select audio gear best suited to their vehicles and musical tastes, and then choose whether to make the purchase or find a local authorized dealer. Users have options tailored to their individual needs, including toll-free calling, answers via email, or live web chat with one of Rockford Fosgate’s service members. Additional quick-view and shopping-cart features have also been added. Rockford Corp., Tempe, AZ; 480-967-3565.

Rancho Performance Suspension and Shocks has partnered with Jeep Jamboree USA (JJUSA) for 2018 as the organization designs and launches a new, driver-oriented Jeep Jamboree Adventure Series. The new JJUSA Adventure Series—driven by Rancho—will include a collaborative, educational format providing a platform to learn off-roading skills while on a custom overlanding experience. Each event will be limited to 10–15 Jeeps and will include a team of JJUSA guides and a Rancho brand ambassador.

Greg Woo

Centric Parts promoted Greg Woo to president of Centric Parts, Qualis Automotive, and StopTech. Woo succeeded Dan Lelchuk, who has taken on a new role as strategic advisor to the board of APC Automotive Technologies, parent company of Centric Parts and AP Exhaust.James Tucci also joined the company as its vice president of operations for the Centric, Qualis, and StopTech divisions.

Warn Industries was acquired by Chicago-based LKQ Corp., becoming LKQ’s first manufacturing company within its organization. It is now part of the company’s specialty products group. Warn Industries will be led by Kyle Shiminski, vice president and general manager of LKQ’s specialty products group. Shiminski assumes the role previously held by Warn Industries’ past president John Stransky, who recently retired. George Lathouris is also joining the team to fill the previously vacant role of vice president, global sales. Warn Industries Inc., Clackamas, OR; 503-722-1200. LKQ Corp., Chicago, IL; 877-557-2677.

Joining the Custom Automotive Network (CAN) board of directors for the 2018–2019 term are Scott Wahlstrom of Motorstate Distributing, Bob Barra of Premier Performance Products Distribution, Brett Corning of Midstates Inc., and Royal Coburn of Trucktech Distributing. Wahlstrom was elected chairman-elect for the 2018–2019 term, with continuing duties as chairman and past chairman through 2023. He is currently serving as a director on the CAN board of directors. Custom Automotive Network, La Quinta, CA; 760-346-5647.

Lubrication Specialties Inc. (LSI) announced the company’s 20th anniversary. Founded in 1997 by Chris Gabrelcik, LSI began as an equipment chemical solutions provider for commercial and industrial accounts for major manufacturers, including Nucor Steel, American Showa, Midwest Industries, X-Tec and Navistar. Today, LSI offers a full line of oil and fuel additives for gas and diesel engines under the brand Hot Shot’s Secret, with a line of more than 30 products online and at retailers throughout the United States. Lubrication Specialties Inc., Mt. Gilead, OH; 800-341-6516.

Power Automedia acquired Xceleration Media LLC. Power Automedia CEO James Lawrence and Xceleration Media COO Chris Douglas jointly announced the sale of Xceleration Media, publisher of automotive print and digital titles including Drag Racing Scene, OneDirt, Street Rod Life, Power & Performance, Gearheads4Life, and Cars & Parts magazines. Xceleration Media’s properties will complement Power Automedia’s suite of 12 automotive titles. Power Automedia, Murrieta, CA; 951-677-2626. 

Turn 14 Distribution added Orion Diesel Performance’s line of diesel pickup products to its aftermarket diesel offerings. Turn 14 Distribution Inc., Horsham, PA; 267-468-0350.

American Powertrain’s products are now available at Original Parts Group Inc. (OPGI)—supplier and manufacturer of restoration and high-performance parts for classic GM vehicles. The agreement is the first time that replacement transmissions will be available through OPGI, which is now offering both five- and six-speed conversion kits for popular classics that include the GTO, LeMans, Chevelle, El Camino, Cutlass, 4-4-2, Skylark, Monte Carlo, Regal and GS. American Powertrain, Cookeville, TN; 931-646-4836. Original Parts Group Inc., Seal Beach, CA; 562-594-1000.

Long-time R&R Marketing Consultants Inc. associate Bill Goosic and his family were inducted into the Arizona Motorsports Hall of Fame in Peoria, Arizona. In 1962, Everett and Thelma Goosic opened Goosic Speed Shop in Phoenix. Drag racers frequented the shop, and the Goosics later expanded to three additional stores. In doing so, they networked with many drivers from all forms of racing and became involved at legendary racetracks. R&R Marketing Consultants, Kansas City, MO; 650-588-3404.

Avery Dennison Corp. invested in Gauzy, an Israeli-based developer and manufacturer of liquid-crystal-based materials, films, applications and solutions. Avery Dennison’s Hanita business division, which manufactures specialty films for a number of industrial and commercial applications, established an agreement with Gauzy to collaborate on the development and marketing of a retrofit version of Gauzy’s switchable window film. Avery Dennison Hanita identified opportunities in the architecture and retail segments for these solutions. Avery Dennison Corp., Mentor, OH; 800-282-8379.

Bar’s Products purchased Hy-Per Lube Corp. With the acquisition, Bar’s adds the Hy-Per Lube brand of high-performance additives to its family of brands, including Bar’s Leaks and Rislone. Bar’s Products, Holly, MI; 800-521-7475.

VP Racing Fuels announced the promotion of Bruce Hendel to vice president, North America sales, race fuel and consumer products. In this newly formed position, Hendel will be responsible for all North American sales efforts in support of both the VP consumer products and race fuel business divisions. VP Racing Fuels Inc., Elmendorf, TX; 210-635-7744.

Rodriguez Distribution Inc. is the newest member company to join Power Heavy Duty. Started in 2008, Rodriguez Distribution is a heavy- and light-duty distributor of aftermarket parts and components. The company also distributes chemicals and shop supplies. Located in downtown Newark, New Jersey, Rodriguez Distribution serves the metro Newark and central New Jersey market areas.

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