SEMA Show Online Media Center Open for Exhibitor Submissions

SEMA News—September 2017

Industry News

By Amanda Gubbins

  media
With nearly 3,000 media in attendance at the SEMA Show, exhibiting companies will benefit by spotlighting their newest and most innovative products to direct media attention to their booths.
   

SEMA Show Online Media Center Open for Exhibitor Submissions

The Online Media Center is now up and running at www.SEMAShow.com/press. Companies exhibiting at the 2017 SEMA Show can submit press releases to generate excitement for products and Show-related announcements.

With nearly 3,000 media in attendance at the SEMA Show, exhibiting companies will benefit by spotlighting their newest and most innovative products to direct media attention to their booths. Press releases submitted may also be used in association publications and promoted to media attendees.

Here are a few press release tips from SEMA Show management:

  • Use a strong, short headline to catch readers’ attention.
  • Keep the press release brief. Introduce the product or news without added fluff. Readers want to know what the release is about right from the
    beginning.
  • Include a photo. Many editors use only releases that have photos. Submit photos in a high-resolution (300 dpi) image format.
  • Always include your booth number and contact information.
market report
The “2017 SEMA Market Report” includes new data that allows SEMA Market Research to dig deeper and provide more detailed information to help SEMA-member businesses.
 
   

“2017 SEMA Market Report” Introduces New Data to Better Track the Industry

Change seems to be coming faster and faster to the automotive specialty-equipment market, so SEMA Market Research decided to change the way the information is tracked. As a result, the “2017 SEMA Market Report” switches to a new market-sizing methodology. The new data will provide the following details:

  • What people are buying (43 product categories).
  • Where people are buying the products.
  • Which vehicle types are being accessorized.
  • Who is buying the products.

The “2017 SEMA Market Report” starts a new era and trend line in specialty-equipment market reporting. This new data allows SEMA Market Research to dig deeper and provide more detailed information to help member businesses.

The “2017 SEMA Market Report” is free for SEMA members. See all of SEMA’s Market Research information at www.sema.org/research.

  career fair
More than 46% of undergraduate students attending Virginia Tech’s upcoming engineering career fair are nonresidents
of Virginia.
   

Employers: Meet 4,000 Engineering Students at Virginia Tech This Fall

The Student Engineers’ Council at Virginia Tech will host one of the largest student-run engineering career fairs in the United States on September 12–13. This is Virginia Tech’s primary engineering career fair, with more than 4,000 undergraduate and graduate students and more than 280 premier companies in attendance. Students who attend the fair comprise 14 different engineering majors and are actively seeking internships, co-ops and full-time positions.

Employers throughout the United States should consider participating in this event, because more than 46% of undergraduate students are nonresidents of Virginia. The top five home states for students are:

  • New Jersey
  • Maryland
  • Pennsylvania
  • North Carolina
  • New York

Registration fees are $850 to attend for one day and $1,850 to attend for two days.

Visit https://expo.sec.vt.edu/employers/info/prices for more details on the event and registration packages. For information on other career fairs and internship opportunities, contact Manager of Career Services Amelia F. Zwecher, PhD, PHR, at ameliaz@sema.org.

federal tire
Federal Tire North America will offer free tire product sponsorships to the world’s best custom car and truck builders leading up to the days just before the 2017 SEMA Show in Las Vegas.
 
   

Federal Tire Returns With SEMA Show Feature-Vehicle Sponsorship Promotion

Federal Tire North America is returning with its SEMA Show feature-vehicle sponsorship promotion, which offers free tire product sponsorships to the world’s best custom car and truck builders leading up to the 2017 SEMA Show.

As the 600-plus feature vehicles arrive at check-in, owners will be offered free tires. Off-road and lifted trucks will be offered the Federal Tire Couragia MudTerrain in nine different sizes, while hot rods, classics, compacts and street-performance vehicles will be offered two of the company’s ultra-high-performance tire models.

On-demand installation will take place during the check-in process October 28–29 at the official check-in lot adjacent to the Las Vegas Convention Center. Pre-Show confirmation will end October 1.

Those with confirmed feature vehicles and booth cars in need of a tire sponsor for the 2017 SEMA Show may contact Michael Robleto of Insight Media Werks at mike@imwks.com for details.

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