SEMA News

Business

  • Car Care Market UpdateThere are literally hundreds of car-care products on the market today, each aimed at making cars look good. According to a SEMA market report, the market for wax, cleaning products and other chemicals was worth $1.49 billion in 2015. The majority of the products, roughly 61%, are sold in brick-and-mortar auto-parts chains and retail chains.

Member News

  • LTAA LogoThe Light Truck Accessory Alliance (LTAA) will once again host its Media Preview at the 2016 SEMA Show. The event is designed to connect members of the media to LTAA-member companies that are spotlighting new products. The event traditionally attracts more than two dozen exhibitors and is open to all members of the media. The 2016 event will be held in the Media Center, located on the Sky Bridge in the Las Vegas Convention Center on Monday, October 31. Save the date!

SEMA Heritage

  • SEMA HeritageIn January 1965, Petersen Publishing photographer Pat Brollier set up his camera to get as much depth of field as possible to capture the goings-on at the Winternationals Custom Auto Fair in the cavernous Pan Pacific Auditorium in Los Angeles. That small aperture resulted in a long exposure, blurring many of the visitors as they passed by what had to be one of the most dramatic exhibits in the show.