Our cover story this month calls attention to a significant shift in how the federal government regulates replica cars. Enactment of this law was a great victory for SEMA and the industry, but exactly how this win was achieved is, perhaps, even more important. In many ways, we can chalk it up to a long-term effort to build key relationships.
Why export? One of the proven methods to increasing the health of your firm is to diversify your customer base, which can improve your bottom line, lead to product-improvement ideas and improve a firm’s ability to ride out future economic downturns. It is also the way to reach the 97% of consumers residing outside the United States and take advantage of global demand for products made in the United States.
Members of the Light Truck Accessory Alliance (LTAA) showcase their vehicles throughout the SEMA Show each year to promote their products and expertise. LTAA recognizes a handful of amazing vehicles from member companies that have supported SEMA Cares charities during the year by featuring them either in the LTAA booth, on the Show floor or on the outdoor promenade between the South Hall and the Performance Pavilion. Here is an inside look at the LTAA feature vehicles that were at the 2015 SEMA Show, from the owners and builders.
Racing & Performance continues to be the largest section at the SEMA Show, increasing steadily in net square footage from year to year. In 2015, exhibitors also entered nearly 1,000 racing and performance products into the New Products Showcase—growth of more than 25% over 2014. LED lights and EFI solutions were among the most-scanned products that piqued buyer interest. Other standouts included Brembo’s B-M8 monobloc caliper, winner of the Best Engineered New Product award; C&R Performance’s drag race barrel intercooler, winner of the Best Performance-Racing Product award; and aFe Power’s DFS780 series diesel fuel system, winner of the Performance-Street Product award.