Most economists are predicting a longer-than-usual recovery after a
very sharp entry into the current recession. In conjunction, the auto
industry is predicted to be in for drastic changes, not only in what it
will look like and how it does business, but also in the technologies
that will emerge in new vehicles. In a recent interview, SEMA Vice
President of Vehicle Technology John Waraniak detailed not only where
the automotive world appears to be headed, but what the association is
doing to help its members ready themselves for the coming opportunities.
SEMA News
SEMA News Essentials
SEMA News Advertisers
Aftermarket Advantage
Aftermarket West
All Midwest Sales
Aluminess Products Inc.
Andy Alex
Atzenhoffer Sales
Automobile Club of Southern California
B&M Marketing Inc.
Ballard Allen Marketing
Bill Perry & Associates
Bob Cook Sales
Bowdoin Marketing Inc.
Bullfrog Solutions
Coker Tire
Considine Sales & Marketing
Creative Automotive Marketing Inc.
CWR Electronics
Design Factory
Digital Paint Booth
Elite Automotive Products
Excalibur Wheel Accessories
EXEDY Globalparts Corporation
Extang Corporation
Fold-a-Cover
Foster Gold & Associates
GoPro Camera
Grande Marketing Associates
Hapco
Hart, King & Coldren
Hayward Tilton & Rolapp Insurance
Husky Liners
Jim Wrobleski & Company
K2 Graphic Services
KAM Marketing Inc.
Kayes Company Inc.
Kennedy Performance Products
King Tech Communications
KS Reproduction Corporation
Maxzone Auto Parts Corporation
McGard Inc.
Michael A. Kunzman & Associates
Motovicity
N.A. Williams Company
Napier Enterprises
National Speed Sport News
On The Edge Marketing
Performance Warehouse Association
ProRep Marketing
R & R Marketing Consultants
Reflexxion Automotive
Repworks Marketing
Roll-N-Lock Corporation
Scafidi-Bolio & Associates
SEIA/Alliant Insurance Services
SES Trims
Sherman-Pearson Company
Sketch Farm
Source Interlink Media
SS Sales & Marketing Group
TAG/Truck Accessories Group
Tangent Design Group
TMI Products Inc./Vizualogic
Tom Griggs
TruXedo
United Sales Associates
Viair Corporation
Wes-Coast Marketing Inc.
Wolfsteins Pro Series

Cover Story
Over the years, quite a bit of attention has been paid to both the
compact-performance and urban-lifestyle markets.
Chris Kersting
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We all are working harder than ever at keeping businesses and the
industry alive and moving forward. Your time is at a premium. SEMA
knows this. Here are a handful of quick, easy-to-use silver bullets to
help your company make progress. Take 60 seconds, and load up.
From The Hill
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Earlier this year, SEMA launched the largest grassroots effort in its
46-year history to prevent inclusion of a national “Cash for Clunkers”
program within the economic stimulus bill.
Government Affairs
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Law and Order is an update of some of the most recent federal and state legislative and regulatory issues that could potentially impact the automotive specialty-equipment industry. These include issues affecting small-business owners and their employees.
Industry News
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SEMA’s Show department has released these deadlines to assist exhibitors and attendees in successful SEMA Show planning:
- The 2009 SEMA Show will be held November 3–6, in Las Vegas. For more details, visit www.SEMAShow.com.
International
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For the last eight years, the activity of accessorizing and improving
the performance of vehicles has transformed from a hobby to a fully
fledged culture of fierce competition,” said Jaisivir Sewpual of the
U.S. Embassy in Cape Town, South Africa.
Internet
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While web software has been around nearly as long as the web
itself, the latest crop of upgrades make it easier than ever to
precisely study what’s working best on your site and ensure that those
best practices are replicated on every page.
Member News
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SEMA Member News -- March/April 2009
ARMOBy Jim Barber
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SEMA Member News -- March/April 2009
ARMOBy Jim Barber
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SEMA Member News -- March/April 2009
ARMOBy Jim Barber
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SEMA Member News -- March/April 2009
YENDevelop Opportunities for Greater Involvement in the Industry
By Laurel Dasher
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SEMA Member News -- March/April 2009
YENDevelop Opportunities for Greater Involvement in the Industry
By Laurel Dasher
-
SEMA Member News -- March/April 2009
YENDevelop Opportunities for Greater Involvement in the Industry
By Laurel Dasher
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SEMA Member News -- March/April 2009
Scholarship CommitteeA Few Words With Scholarship Committee Chairman Paul “Scooter” Brothers
Paul “Scooter” Brothers, director of research and development at
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SEMA Member News -- March/April 2009
Scholarship CommitteeA Few Words With Scholarship Committee Chairman Paul “Scooter” Brothers
Paul “Scooter” Brothers, director of research and development at
-
SEMA Member News -- March/April 2009
Scholarship CommitteeA Few Words With Scholarship Committee Chairman Paul “Scooter” Brothers
Paul “Scooter” Brothers, director of research and development at
-
SEMA Member News -- March/April 2009
Scholarship CommitteeA Few Words With Scholarship Committee Chairman Paul “Scooter” Brothers
Paul “Scooter” Brothers, director of research and development at
-
SEMA Member News -- March/April 2009
SBNThe Inside Scoop on SBN Members
By Tracy Teuscher
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SEMA Member News -- March/April 2009
SBNThe Inside Scoop on SBN Members
By Tracy Teuscher
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SEMA Member News -- March/April 2009
SBNThe Inside Scoop on SBN Members
By Tracy Teuscher
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SEMA Member News -- March/April 2009
From November 1 through December 31
Editor’s Note: The following listings are provided by the SEMA
Membership Services Department. The data has been compiled and verified
by member services. Should you have any questions regarding a listing,
call the Membership Department at SEMA at 909/396-0289.ADVERTISING/MARKETING AGENCY
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SEMA Member News -- March/April 2009
PROPRO Membership Benefits Can Help Businesses Stay Competitive in 2009
Valuable networking events and marketing tools are available
from PRO, including seminars; project-vehicle activities; voluntary
New Products
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Omix-Ada/Rugged Ridge says its Wrangler Wheel represents one of the toughest designs in custom wheels. Hub-centric design centers the wheel, providing the best fit possible and proper clearance for rotors, steering components and the suspension.
Required Reading
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Magazines in and outside the United States are eager to highlight the
newest specialty-equipment product offerings, and they often do so by
including New Product Showcases in their magazine. This month’s
“Required Reading” features a few of these columns and provides tips on
how to increase your chances of being included.
Research
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Over the years, quite a bit of attention has been paid to both the
compact-performance and urban-lifestyle markets.
SEMA Heritage
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Craig Breedlove’s Spirit of America was arguably one of the prettiest
land-speed racers to tackle Bonneville, but it certainly met an ugly
end.