Chris Kersting

The SEMA Town Hall Feedback Loop

Chris Kersting

Throughout this spring and summer, I’ve had the opportunity to meet many of you through our regional town hall meetings. These informal meetings allow industry members to have personal interactions with SEMA senior leadership, to share information about business concerns, and to learn more about the association’s programs and objectives.

Survey Says: Three Ways Exhibitors Get Great Results at the SEMA Show

Chris KerstingAs part of our planning for the SEMA Show each year, we poll our exhibitors, buyers and media from the prior Show and carefully review the results. I’d like to thank the 3,000-plus folks who responded to our most recent study, sharing with us your aims, perceptions and ideas for the SEMA Show. And good news: Both buyers and exhibitors report very high satisfaction with the Show, and we see their enthusiasm as preregistrations for the 2017 SEMA Show roll in at record levels.

New Tools Are on the Rise

Chris KerstingAs we monitor, measure and guide our progress here at SEMA, we have developed data points that help us understand how well our member-benefit programs are working. Many times, those signals can vary, but data points can align and crystallize on occasion, making what was cloudy suddenly obvious.

With Your Help, RPM Act Victory Is Achievable This Year

Chris KerstingHere’s the situation: The Environmental Protection Agency (EPA) currently considers converting a street car or motorcycle into a race vehicle a violation of the Clean Air Act, and the sale and installation of parts used to convert a vehicle are deemed illegal as well. An amendment to the Clean Air Act, in the form of the Recognizing the Protection of Motorsports (RPM) Act now pending in Congress, would reverse that EPA position and permanently eliminate any question about the legality of racing conversions.

Youth Engagement: The Path Ahead

Chris KerstingOne of SEMA’s strategic aims has been to involve the younger generation, awaken an interest in all things automotive and perhaps even help young people to find careers in the automotive space. In recent years we have developed a number of programs that work toward that goal, and today the SEMA board is making its youth initiative a top priority.

PRI and SEMA Collaboration: The Upside is Real

Chris KerstingIt has been four years since SEMA made the commitment to acquire, preserve and support the Performance Racing Industry (PRI) Show and magazine. At the time, SEMA leadership recognized an opportunity to build a strong relationship with the racing and performance segment—a group that was not much represented within the SEMA membership. Some questioned how the PRI world could benefit from what SEMA had to offer; others doubted that the two organizations could coexist without compromising one identity or the other.

SEMA Show: A Boost Into 2017

Chris KerstingThe 50th anniversary SEMA Show brought resounding confirmation that the original idea was good back then and perhaps even better today. For many of us, this year’s Show was a mix of past and present, of new beginnings and a moment to pause and consider memories from years past—all within the greater understanding that the our industry trade week in Las Vegas is about important business in the years ahead.

Using SEMA’s Faster Track to Emissions Compliance

Chris KerstingThose of you who attended our SEMA Show seminar on emissions compliance were reminded that the California Air Resources Board (CARB) and the U.S. Environmental Protection Agency (EPA) have the combined authority to enforce anti-tampering regulations in all 50 states—and not just against manufacturers but industry resellers as well. For those who were not able to attend this annual briefing session, attendees had the opportunity to learn more about important new SEMA resources to help members stay in compliance with the law.

SEMA 2016: Looking Ahead

Chris KerstingThe SEMA Show is the one time each year when we all come together to do business, renew bonds with old friends and make as many new friends as possible. Proudly celebrating its 50th anniversary this year, the SEMA Show has also been our industry’s primary location to learn about new technologies and gain new perspectives. This year’s Show is exceptionally rich in innovative business insights.

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