Business

Wheel and Tire Trends Update

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A Look at the Marketplace With Industry Pros and Media

Anyone who walked the South Hall of the Las Vegas Convention Center during the 2012 SEMA Show understands that there is an abundance of wheel types and sizes for every vehicle and every preference. And even more variety is available through customization. Anyone who walked the South Hall of the Las Vegas Convention Center during the 2012 SEMA Show understands that there is an abundance of wheel types and sizes for every vehicle and every preference. And even more variety is available through customization.

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Need a Store Makeover?

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These Design and Fixture Suppliers Can Help

When it comes to shelving, displays and merchandising, color coordination plays an essential role in establishing your retail brand and making your store memorable for customers.

Like many retailers, you may have been tightening your belt against a sluggish economy for the last few years while striving to improve your social media and Internet marketing. But in doing so, have you neglected your aftermarket business’s most important asset? Look around you. How does your retail space stack up against the competition, especially the chain auto parts or big-box superstore down the street?

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Linking to the Distribution Chain

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“Power Buyers” Reveal How They Find Products

With thousands of buyers in attendance, the SEMA Show offers huge opportunities for exhibitors. The challenge is to forge links in the distribution chain.

Developing a great product is only the first step in creating a successful business. The next is to get that product into the hands of consumers. To do that, manufacturers need to forge links in the distribution chain, moving their products to the warehouse distributors, jobbers and retail outlets that eventually place the parts in the hands of end users.

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New SEMA Market Update Now Available

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Study Examines Q2 2012 Economic Indicators and More

SEMA Market Update, Q2 2012, is the latest in a series of regularly published reports tracking economic benchmarks and trends affecting the $30 billion specialty-equipment industry.

SEMA members have come to rely on the association’s annual Market Report, a comprehensive research project summarizing economic, sales and new-vehicle trends of the past year affecting the $30 billion automotive specialty-equipment industry. Complete as that report is, however, SEMA backs it up with quarterly updates that track the latest trends and examine “Current Topics” through special sections to arm members with new research or information sources to better understand ongoing industry changes. The latest version, SEMA Market Update, Q2 2012, is now available.

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Trends for 2013


A Look to the Future With SEMA Council Leaders

For its December issue each year, SEMA News puts out a call to the leaders of the association’s councils and networks to seek their views about what might be in store in the near term. These industry professionals provide responses based on what their organizations and their companies are seeing within their marketplaces. Their responses are instructive and should provide helpful insights for businesses in every segment of the marketplace.

Rev Up Your Online Customer Experience With Logistics

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How to Deliver the Goods to Online Shoppers

A recent study by comScore revealed new insights into the consumer online shopping experience. Commissioned by UPS, the comScore study polled more than 3,100 online shoppers and evaluated consumer perceptions and shopping habits ranging from pre-purchase to delivery and even the returns process.

The online retail market for automotive parts and accessories continues to emerge as a tremendous growth opportunity for the aftermarket parts industry. While appraisals of sales volumes within the online auto parts industry vary, estimates range from $1.8 billion to $4 billion annually.

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The SEMA Data Cooperative

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An Industry Solution for Data Independence

As the SEMA Data Cooperative (SDC) gets up and running, its officers are getting a lot of questions and comments from participants, curious observers and skeptics. They range from those who are currently active in managing their data to folks who are just realizing that product data management is fast becoming a requirement to do business in today’s marketplace.

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SEMA Data Co-op Beta Phase in Full Swing

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It’s been a long time coming, but the SEMA Data Cooperative (SDC) beta phase is up and running at full speed, with more than 80 specialty parts companies participating.

Starting life as a concept of the earliest SEMA business technology volunteers, the SDC represents the culmination of more than 10 years of effort and evolution into what is arguably the most complete and advanced product data repository ever to serve our industry. The fully operating beta phase represents a real-life “test drive” of the complete SDC production model, which will seamlessly transfer to the live production system late in 2012.

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Winning POP Displays

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Breaking Down the Basics

We’ve all seen them—on the showroom floor, on the retail shelves, at parts counters. Point-of-purchase (POP) and related merchandising displays compete for our attention daily. But do they really work? How are they created? And why should manufacturers consider adding POP/merchandising displays

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A Profitable Partnership

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Restylers and Dealers Create a One-Stop Shop for Consumers to Purchase Specialty-Equipment Parts and Accessories

With new-car sales growing and the economy slowly ticking upward, SEMA News checked in with restylers and restyling experts to find out what to expect in that segment for 2012. Our sources reported that both enthusiasts and more general-market consumers are starting to loosen their purse strings and indulge in specialty-equipment parts to go along with the new rides they just bought.

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