By Jenny Galvan
The Hot Products Showcase at Spring Carlisle provides an opportunity for ARMO members to display one or more products at one of the largest gatherings of automotive restoration enthusiasts in the world.
The Automotive Restoration Market Organization (ARMO) is once again hosting the Hot Products Showcase, taking place April 19–21 at the Spring Carlisle Collector Car Swap Meet, Corral & Auction in Carlisle, Pennsylvania. This event is an opportunity for ARMO members to display one or more products at one of the largest gatherings of automotive restoration enthusiasts in the world.
Companies may submit multiple products to highlight in the Hot Products Showcase tent. The event is expected to feature nearly 100 aftermarket auto parts from about 40–50 manufacturers and suppliers. Companies may choose to display either new or featured products. Event participation is included with the annual ARMO membership dues.
People’s Choice Awards
Consumers who visit the tent will have the opportunity to vote for their favorite new restoration products in multiple categories. The People’s Choice award winners will be recognized through SEMA publicity and honored at the ARMO industry reception at the 2018 SEMA Show in Las Vegas. The awards provide an added value to the event and expand member companies’ marketing messages. At this time, only new products will be eligible for awards; however, all products will receive exposure to consumers. The award categories will be as follows:
- Interior (includes trunk interior)
- Engine (includes engine compartment)
- Accessory item (i.e., 8-track tape, record player, bud vase, etc.)
Hot Products Showcase Set in Prime Location
The Hot Products Showcase tent is located in a prime spot on the Spring Carlisle grounds across from the event stage, ensuring that virtually all of the nearly 100,000 attendees pass through at some point during the event.
ARMO members can register their products online.
For more information, contact Council Director Jim Skelly at 909-978-6690 or firstname.lastname@example.org.