SEMA eNews Vol. 21, No. 3, January 18, 2018

New Booth Space Policy Implemented for the SEMA Show

By SEMA Editors

The SEMA Board of Directors approved a new policy designed to provide more manufacturers with the opportunity to exhibit at the SEMA Show.

The SEMA Board of Directors approved a new policy designed to provide automotive parts manufacturers, particularly new manufacturers, with the opportunity to exhibit at the 2018 SEMA Show taking place Oct. 30-Nov. 2 in Las Vegas, NV.

Companies that have previous participation in the Show with exhibit space sizes greater than or equal to 400 square feet may not increase their space-size request for 2018. Companies that have previously exhibited with less than 400 square feet may increase to a maximum size of 400 square feet. Companies with prior participation that were not in the 2017 Show may apply at the size they were the year they last officially participated. Show Management reserves the right to make changes to serve the best interest of the Show.

"For many exhibiting companies, the SEMA Show is among the most important selling opportunities of the year," said Peter MacGillivray, SEMA vice president of communications and events. "The booth space policy promotes more diversity and provides a higher level of value for buyers."

MacGillivray said that Show organizers are committed to providing all qualified manufacturers with access to the marketplace. In addition to the new policy regarding booth space, organizers have heightened the screening process to ensure that buyers are meeting with qualified companies. The introduction of the new policy was made to accommodate the industry’s current growth rate and the number of new companies expressing interest in the Show.

The new growth policy is just one of several steps that SEMA has taken to create more value in the Show and promote industry innovation. For additional information, contact your SEMA Show sales rep, or email Details about the 2018 SEMA Show are available at

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