SEMA eNews Vol. 20, No. 19, May 11, 2017

New to the Show? Learn How to Maximize Your ROI at the Exhibitor Summit

By Chad Simon

  Summit
At the Exhibitor Summit, Trade show experts, including SEMA’s Trade Shows Director Tom Gattuso, will highlight the value-added Show programs available, proven strategies to attract additional buyers and increase business at the Show, and the tools and resources needed to help companies plan ahead.
   

The most effective way to prepare for the 2017 SEMA Show—especially for those who are new to the Show—is to attend the Exhibitor Summit. The Summit’s focus is to connect exhibitors with Show programs and services to boost ROI and increase company outreach. Entering its eighth year, the Summit will be held June 19–20, at the Las Vegas Convention Center.

Designed to enhance your Show investment through effective planning, marketing and budgeting, SEMA Show Exhibitor Summit attendees will work with Show experts to minimize costs on services such as material handling and electrical, explore promotional opportunities through sponsorships, and learn proven strategies to drive buyer traffic to their booths.

Trade show experts, including SEMA Trade Shows Director Tom Gattuso, will highlight the value-added Show programs available, proven strategies to attract additional buyers and increase business at the Show, and the tools and resources needed to help companies plan ahead. Participants will also explore the promotional opportunities available through Show sponsorships.

The Summit will also feature special events that connect companies with buyers in specific markets, show exhibitors how to benefit from early-bird deadlines, and help familiarize them with the layouts of the Westgate Las Vegas Resort & Casino and Las Vegas Convention Center.

There is no cost to participate in the SEMA Show Exhibitor Summit. Complimentary hotel rooms are available to exhibitors and staff; however, participants are responsible for travel to and from Las Vegas. Space for the event is limited, so guarantee your spot today.

To secure booth space for the 2017 SEMA Show, Tuesday–Friday, October 31–November 3, visit www.SEMAShow.com/buyabooth.

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