By Linda Spencer
The SEMA Export Fair is designed to offer current exporters the opportunity to exchange best practices and discuss strategies for overcoming problems that cost them time and money.
Want to grow your overseas business? If you are interested in selling to the 90% of the world’s customers residing outside the United States, participate in the first-ever SEMA Export Fair, to be held July 27, from 8:30 a.m.–5:00 p.m., at the SEMA Garage (1577 S. Valley Vista Dr., Diamond Bar, CA 91765).
The day-long program, co-sponsored by the U.S. Department of Commerce, will provide the opportunity to participate in roundtables and seminars featuring seasoned exporters, top overseas buyers and other key stakeholders. In addition, attendees can participate in a 30-minute private, confidential meeting with an IPR attorney to learn about taking the appropriate steps to protect their patents and trademarks. Time slots for private meetings with the attorneys are limited. Reserve your slot on a first-come, first-served basis.
Companies that are looking to grow their businesses through exporting should consider attending. The program is designed to offer current exporters the opportunity to exchange best practices and discuss strategies for overcoming problems that cost them time and money. This includes identifying the right mix of products based on the vehicles on the road in the targeted market, the most cost-effective and expedient way for getting your products to overseas customers, getting paid and protecting your trademarks, patents and copyrights. The program is also designed for those new to exporting who would like to learn how to get started in growing their customer base to reach some of the estimated 90% of buyers located outside the United States.
Registration fees are $50 per person. The event, which will be followed by a happy hour from 4:00 p.m.–5:00 p.m., is limited to the first 100 participants.
For tips on connecting with international buyers at the SEMA Show, read this SEMA News article.