Compiled by SEMA Editors
Permatex Names Curtis Haines as Associate Innovations Manager
Permatex has named Curtis Haines as associate innovations manager. He will work in conjunction with the Permatex product marketing and R&D teams to identify and develop new markets and innovate product ideas for both new and existing markets. He will also oversee new-product development, research analysis and provide hands-on technical advisement to all marketing, sales, innovation and R&D teams. Before joining Permatex, Haines spent seven years at AutoZone, where he served as the northeast commercial parts expeditor. He also spent two years at Pep Boys in commercial management.
PPG Updates and Expands Paint It Capabilities
PPG Automotive Refinish has updated and enhanced Paint It—the web-based application utilized by distributors and collision centers to identify the correct color for vehicle repair and refinish. This application was introduced to North America in March 2012 and is now available worldwide. Collision industry professionals using PPG, NEXA AUTOCOLOR and MAXMEYER brand products now have free 24/7 access to the most current automotive color information. Paint It updates include smoother functionality and a faster search feature that generates color identification results through OEM, usage (wheel, trim, etc.) and model-year cues. Color palettes have been expanded and can be referenced on a geographic or country-specific basis. No special software or subscription is required. Paint It displays digital images of vehicle manufacturer colors with corresponding model information, allowing technicians to quickly identify specific colors. Images and data are linked together for simple and easy search results. Once a color is identified, distributors, collision shop owners and paint technicians looking for a vehicle’s color information can retrieve formulas through the password-protected COLORMOBILE computer software.
Classic Tube Hires New Marketing Manager
Classic Tube has announced the appointment of Nicole Millich as marketing manager, who returned to her hometown after nine years as a marketing manager and consultant in the Washington, D.C., metro area. Millich plans to incorporate data-driven insight to further develop Classic Tube’s marketing base and enhance its customer experience. Millich has worked for more than 10 years in consumer and b2b arenas, focusing on the implementation of strategic and tactical marketing research. Millich will oversee all marketing strategy and tactics of Classic Tube, including print, digital and events. She will also work closely with the Classic Tube sales department to grow the company’s automotive retail, distributor and industrial customer segments.
Turn 14 Distribution Relocates Corporate Headquarters to Horsham, Pennsylvania
Turn 14 Distribution has announced the relocation of its corporate headquarters to a state-of-the-art corporate park in Horsham, Pennsylvania, to better meet the needs of its customers, vendors and facilitate continued growth. The Horsham offices will serve as the base of operations for Turn 14 Distribution’s executive offices as well as its sales, customer support call center, purchasing, marketing, web development, IT and accounting departments. The addition of a dedicated 55-person training room features the latest audio and video equipment. The new corporate headquarters occupies more than 37,000-sq.-ft. of space at The Commonwealth Corporate Center, which is situated on 15.4 acres of the Commonwealth National Golf Club.
First-Ever ROUSH-Branded Boat
ROUSH Performance and Skier’s Choice Inc. showcased its first-ever ROUSH-branded boat during the 2015 SEMA Show.
ROUSH Performance and Skier’s Choice Inc. showcased its first-ever ROUSH-branded boat during the 2015 SEMA Show. The Supra SE 550 ROUSH Edition Wake boat boasts more than 500 hp and 575 lb.-ft. of torque thanks to an Indmar 6.2L ROUSHcharged Raptor engine. Slick automotive styling reminiscent of the ROUSH Mustang, including custom metallic colors on the tower and a two-tone hull gelcoat adds to the appeal. Exclusive benefits include ROUSH styling, more standard features than any boat ever built by Supra and full customization—all on the largest, most comfortable boat in Supra’s fleet.
“We took what was already a superior boat and added ROUSH looks and legacy,” said Gary Jurick, president of ROUSH Performance. “Along with the powerful ROUSHcharged Raptor by Indmar to give watersports enthusiasts an extra kick, we added refined touches to the interior and exterior to make the Supra SE 550 ROUSH Edition a unique owner’s experience.”
Justin “Big Chief” Shearer will unveil his new car at the WELD booth #1139 at the 2015 PRI Show.
Big Chief of Discovery Channel’s “Street Outlaws” to Unveil New Car to Replace “The Crow” at the WELD Booth During 2015 PRI Show
Justin “Big Chief” Shearer, star of Discovery Channel’s “Street Outlaws,” will unveil his new car at the WELD booth #1139 at the 2015 PRI Show, Thursday, December 10, at 9:30 a.m. Big Chief wrecked his ’72 Pontiac LeMans, known as “The Crow,” during filming of the show, November 14. Big Chief will announce the replacement for The Crow at PRI—the popular racing industry trade show held each year in Indianapolis. The ’72 Pontiac LeMans was Big Chief’s first car and the one that got him started in street racing, which ultimately led to the launch of his Discovery Channel show. In addition to the car unveiling, “The Chief and Shawn Show” podcast will originate live Saturday, December 12, at 1:00 p.m. from the WELD PRI Booth. The show is co-hosted by Big Chief and his partner at Midwest Street Cars, Shawn “Murder Nova” Ellington.
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