By Della Domingo
The SEMA Cruise kicks off the Show’s Friday night fun as the display vehicles parade across the street and congregate in the Gold Lot for SEMA Ignited.
Auto enthusiasts and consumers can now visit the SEMA Ignited website to purchase tickets to attend SEMA Ignited, the official SEMA Show after party that connects the general public with industry leaders, celebrities and award-winning custom vehicles.
The Friday-night festival takes place immediately after the SEMA Show closes on November 6, from 3:00 p.m.–10:00 p.m. As vehicles exit the Las Vegas Convention Center, they will parade across the street and congregate in what is known as the Gold Lot. The customized rides will be displayed in either a hot-rod, truck, sport-compact or general village area for consumers to get up close with vehicles that feature new and innovative products from the coveted trade-only SEMA Show.
The night will include vehicle demonstrations, automotive celebrities and plenty of entertainment.
Entrance into the event is free for credentialed SEMA Showgoers. Consumers can purchase tickets at 50% off the regular fee of $20 until July 6, 2015. Students and military members are free but must still register for tickets. Children ages 12 and under are free with a paid general admission ticket. Additional details about the event are available at www.semaignited.com.