SEMA eNews Vol. 18, No. 10, March 5, 2015

Racing News: DEI Sponsors Martino Motorsports

Compiled by SEMA Editors

  dei
Design Engineering Inc. (DEI) will sponsor Martino Motorsports, who will compete in their Mac Sherrill-built rear-engine dragster for the upcoming 2015 race season.
   

DEI Sponsors Martino Motorsports

Design Engineering Inc. (DEI) has announced its continued partnership with national drag-racing standouts Tom and Ryan Martino (Martino Motorsports) for their upcoming 2015 race season. This season the Martinos plan to compete in the NHRA and PDRA Drag Racing Series in the Top Dragster category with their award-winning Mac Sherrill-built rear-engine dragster. The dragster will feature a two-stage Ny-Trex fogger kit and various thermal tuning products available through DEI.

Champion Racing Oil Announces 2015 “ELITE RACER” Program

Champion Racing Oil has announced the details for its 2015 “ELITE RACER” Program, providing support for participants in almost every recognized sanctioned racing event in North America and Canada.

“The Champion 2015 ‘ELITE RACER’ Program is an all-encompassing marketing program designed to link our racing and performance lubricants directly to regional and national racers for most sanctioned racing events in North America, including the National Hot Rod Association (NHRA), All Star Circuit of Champions (ASCoC), American Sprint Car Series (ASCS), World of Outlaws (WoO), United States Auto Club (USAC), the International Motor Contest Association (IMCA) and the National Association of Diesel Motorsports (NADM),” said Karl Dedolph, director of racing and performance products for Champion Oil.

Funrise Inc. Taps JMPR to Handle Media Relations for Tonka Toys

JMPR Public Relations Inc. has been retained by children’s toy manufacturer and distributor, Funrise Inc., to handle media relations duties for its TONKA-branded products under license from Hasbro.

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General Tire will be a major sponsor with Team Lucas in 2015.
   

General Tire, Team Lucas Partner for Ninth Straight Year

General Tire will be a major sponsor with Team Lucas in 2015 for the ninth straight year in a comprehensive program that includes event and television marketing in the Lucas Oil Off Road Racing Series, Lucas Oil Late Model Dirt Series, Lucas Oil American Sprint Car Series and Lucas Oil Pro Pulling League. General Tire will also have an extensive presence at Lucas Oil Speedway in Wheatland, Missouri. General Tire also provides support to Lucas Oil Off Road Racing drivers Carl Renezeder, Ryan Beat, Doug Fortin, Robby Woods, Ray Griffith and Jerret Brooks.

General Tire also will continue its automotive programming on MAVTV American Real with the “General Tire Engine Block,” from 6:00 p.m.–9:00 p.m., headlined by Stacey David's “GearZ” and four other 30-minute automotive shows. General Tire will expand its role in 2015 by becoming presenting sponsor for King of the Cage MMA on MAVTV American Real.

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