SEMA eNews Vol. 17, No. 46, November 13, 2014

SEMA Award Recognizes Show’s Hottest Vehicles

By SEMA Editors

This year’s SEMA Awards for the top-trending vehicle models in four categories were announced on the opening day of the 2014 SEMA Show. The Ford Mustang was named Hottest Car, the Honda Fit took the Hottest Sport-Compact honors, the Chevrolet Silverado won Hottest Truck and the Jeep Wrangler received the Hottest 4x4-SUV award.

“The SEMA Show has always been the annual event where the newest and most innovative products are seen first,” said Chris Kersting, SEMA president and CEO. “The SEMA Award celebrates the industry’s unique ability to identify and set the trends that influence consumers worldwide.”

The SEMA Award recognizes vehicle models that specialty-equipment manufacturers believe are the best platforms for accessorization and that showcase the year’s coolest products. It also underscores the cooperative relationship between the automakers and SEMA-member companies.

“Now in its fourth year, the SEMA Award helps guide consumers toward the hottest-trending and most accessory-friendly vehicles on the market,” added Kersting. “Our Show exhibitors are industry visionaries who determine the winners of the SEMA Award. The booth space is a ballot, and the vehicles they choose to showcase in their booths are a vote. The most prominent models in each category are the winners.”

The 2014 SEMA Show features more than 2,400 exhibiting companies that manufacture thousands of products designed to improve performance, safety and convenience, as well as those that enhance appearance and comfort. While products are available for every make and model, exhibitors are investing more in the Ford Mustang, Honda Fit, Chevrolet Silverado and Jeep Wrangler than any other vehicles. Consumers, therefore, can expect to find great specialty products for accessorizing these vehicles.

To learn more about the SEMA Award winners and the products that are available for them, visit www.sema.org/semaaward.

stang
Dave Pericak, Mustang chief engineer receives the Hottest Car award for the ’15 Ford Mustang.
jeep
Pietro Gorlier, president and chief executive officer, MOPAR brand service, parts and customer care, Chrysler Group, accepts the Hottest 4x4-SUV award for the ’14/’15 Jeep Wrangler.
fit
Jeff Conrad, senior vice president and general manager of the Honda Division, receives the Hottest Sport Compact award for the ’15 Honda Fit.
chevy
Alan Batey, president of GM North America, global Chevrolet brand chief, accepts the Hottest Truck award for the ’14/’15 Chevrolet Silverado.
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