SEMA eNews Vol. 17, No. 39, September 25, 2014

Create Custom Routes With New SEMA Show Mobile App

By SEMA Editors

  mobile
The most dynamic feature of the SEMA Show's new Mobile App is the “Locate Me” option that pinpoints the location of users at the Show and provides turn-by-turn directions to any place on the Show floor.
   

The 2014 SEMA Show Mobile App makes navigating the annual event easier than ever and features useful trade show tools, such as exhibitor lists, seminar schedules, event listings, route generators and more.

“This is not your ordinary trade show app,” said Peter MacGillivray, SEMA vice president of communications and events. “Our new app is built to help move attendees around the Show as efficiently as possible so that they can see more great products, while helping exhibitors fill their day with quality meetings. We can’t wait for everyone to benefit from it.”

The mobile app includes traditional features, such as a customizable schedule of events, searchable list of exhibitors, and connectivity to the most popular social media sites. The most dynamic feature, however, is the “Locate Me” option that pinpoints the location of users at the SEMA Show and provides turn-by-turn directions to any place on the Show floor.

“Attendees at the SEMA Show want to spend their time meeting with exhibitors. The last thing anyone wants to do is spend their time trying to track down a specific booth,” said MacGillivray.

The 2014 SEMA Show Mobile App is available free of charge through iTunes and Android stores. Those who downloaded previous SEMA Show apps will need to download a new one. Those whose mobile devices are not compatible with traditional apps can access a web version.

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