Compiled by SEMA Editors
VP Racing Fuels Signs as Official Fuel for TORC: The Off-Road Championship 2014 Season
TORC: The Off-Road Championship has announced that VP Racing Fuels will be its Official Fuel for the 2014 season. All TORC competitors will be powered by the company's high-performance racing fuels beginning with the April 5–6 "Duel in the Desert" race in Primm, Nevada. As part of its sponsorship, VP will establish a contingency program to reward racers based on performance parameters. In addition, VP will provide trackside fuel service at each event, which will include an online pre-order procedure to provide for delivery of specific fuels to teams at the track. As the Official Fuel of TORC, VP will gain extensive brand visibility through media exposure including television, radio, print, digital and social media as well as display space, track signage and fan activation at TORC events.
Ray Piloto and Rico Apolinar will race Pierce Motorsport’s Hyundai Veloster for the full USTCC schedule.
Champion Rally Driver Ray Piloto Makes His Debut in the USTCC
Triple Seven Racing owner/driver Ray Piloto and driver Rico Apolinar will be the newest driving duo to enter the Nitto Tires United States Touring Car Championship (USTCC). Jim Pierce of Pierce Motorsports has confirmed their professional partnership for the USTCC 2014 season. Piloto and Apolinar will race Pierce Motorsport’s Hyundai Veloster for the full USTCC schedule. Triple Seven Racing is the only Latin-American race team. Their mission is to educate and inspire young Latin Americans through racing and financial education in order to empower youth to own their economic success. Piloto has won many rally championships but has yet to prove himself as a road-racing driver. Apolinar is a driving instructor with years of teaching, but only amateur race experience.
Reno Tahoe USA Partners With Team Lucas for 2014
Reno Tahoe USA has re-partnered with Team Lucas for 2014 to co-promote two major double-header tour stops of the Lucas Oil Off Road Racing Series at the Wild West Motorsports Park in Sparks, Nevada. First up will be Rounds 5 and 6 held Friday–Saturday, May 30–31, followed by Rounds 11 and 12—also Friday and Saturday nights. Both double header weekends will be under the lights. Reno Tahoe USA and Team Lucas will combine to run a summer season-long advertising campaign encompassing radio, TV, billboards and magazines running throughout Northern California and Northern Nevada.
Royal Purple Thinking Pink for the Mint 400
Royal Purple will support “Pink” UTV racer Lacrecia Beurrier as she tackles The Mint 400 this year. The DragonFire-sponsored driver is the defending Sportsman Class champ. After winning the title twice, Beurrier is looking to outperform her past wins by campaigning in the Pro 1000 class this year. She enters this year's race with a new Can-Am Maverick that should be fired up for the very first time this weekend.