SEMA eNews Vol. 16, No. 34, August 22, 2013

Chip Foose and WD-40 Partner to Design New Ford Off-Road Truck for Charity

By SEMA Editors

  foose
Chip Foose creates a rendering of the WD-40/SEMA Cares Foose Ford F-150 at the SEMA Garage.
   

Chip Foose and WD-40 Co. are teaming up again, this time to design a custom off-road truck that will be the first vehicle built inside the new, state-of-the-art SEMA Garage.  

Foose Design and WD-40 Co.—through a partnership with the Alex Xydias Center for Automotive Arts—will have leading SEMA manufacturers working alongside underprivileged teens and young adults to install parts and equipment on the Foose-inspired vehicle, dubbed the WD-40/SEMA Cares Foose Ford F-150. All work for the build program will be done at the recently built SEMA Garage in Diamond Bar, California—a facility that allows SEMA-member companies to test and prototype parts, try its 3D modeling and printing and use its full-scale photo studio, among other things. The completed truck will eventually be put up for raffle, with all of the proceeds going to three SEMA Cares charities.

“I'm so grateful for the opportunity to work with organizations like WD-40 Co. and SEMA Cares, who continue to support the automotive trade,” said Foose, president and CEO of Foose Design. “This year, we’ll have even more hands on deck to help out with the build, and there’ll be plenty of WD-40 brand products used throughout that process.”

Instead of being auctioned like previous WD-40/SEMA Cares vehicles, the enhanced ’13 Ford F-150 Lariat will be raffled off to one lucky winner in the spring of 2014. With raffle tickets only costing $50 starting November 1, 2013, owning a Foose-inspired truck is now more accessible than ever to all automotive enthusiasts. Proceeds from the raffled vehicle will benefit three SEMA Cares charities: the SEMA Memorial Scholarship Fund, Childhelp and Victory Junction.

“Off-roaders, truck enthusiasts and aftermarket companies have used our products for decades, for preventing mud from sticking to displacing moisture from engines,” said Tim Lesmeister, vice president of marketing for WD-40 Co. “Now, we have the next generation of automotive professionals and enthusiasts getting excited about working on a vehicle that will support a great cause, and that’s something we’re proud to be a part of.”

This is the sixth vehicle WD-40 Co. and SEMA Cares have teamed up to build and the fourth vehicle Chip Foose has designed with them. To date, WD-40/SEMA Cares vehicles have raised more than $575,000 for SEMA Cares charities. 

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