SEMA eNews Vol. 16, No. 26, June 27, 2013

Drive Repeat Business With CarCareONE

By SEMA Editors

Competing with retail chains is a daily challenge facing independent dealers. Providing customers with the products and services offered by larger, major retailers—coupled with the added personal attention of an independent business—can boost foot traffic drastically and keep customers coming back.

SEMA members participating in GE Capital Retail Bank's CarCareONE program understand how a consumer financing program allows them to put their company's name in the wallet of every customer. These members recognize and appreciate how CarCareONE enhances and increases the opportunities to communicate with preferred customers more often. Here's how it works:

  • CarCareONE gives SEMA members the ability to offer instant-credit consumer financing to all of their customers.
  • The name of the company participating in the CarCareONE program is embossed on every credit card of approved customers, essentially creating a personalized consumer-financing program for the business.
  • In addition to providing custom consumer financing, businesses can market to their customers more effectively. CarCareONE is the first step to establishing loyal customers and becoming a go-to, reliable source for specialty-equipment purchases.

CarCareONE's Consumer Financing Program is one of the many benefits available to SEMA members. Companies that don't currently offer a financing program are encouraged to contact the GE Capital Retail Bank National Sales Team at 866-209-4457 and find out how better customer relationships are built using consumer financing.

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