SEMA eNews Vol. 15, No. 16, April 19, 2012

SEMA Show Exhibitors: Don't Miss April 27 Priority Booth Space Selection Deadline

  exhibitor booth selection
  Companies that submit a booth application with a deposit before April
27, 2012, will be included in the SEMA Show Priority Booth Selection process.

With about 200 days to go before the 2012 SEMA Show, exhibitors are poised to make a strong and lasting presence at the annual event taking place Tuesday–Friday, October 30–November 2, 2012, in Las Vegas.

While manufacturers continue to submit applications for booth space on a daily basis, more than 1,000 companies have already committed to exhibiting at the upcoming event. This number includes 175 companies that met with SEMA staff and show organizers during the recent Exhibitor Summit in Las Vegas.

“We’re encouraged by the optimism that we are seeing from exhibitors,” said Peter MacGillivray, SEMA vice president of communications and events. “In addition to securing space early, exhibitors are working closely with us to learn how they can increase the return on their investment. We’re committed to educating them about how they can increase their ROI.”

During the Exhibitor Summit, exhibitors spent two-and-a-half days in Las Vegas to learn how to best set up a booth, save money on a variety of services, generate the most buzz about a new product and more.

“The Exhibitor Summit is one of the most effective tools we have to assist exhibitors,” said MacGillivray. “We offer a number of programs to help exhibitors promote their new products and connect with buyers. During the Summit, we are able to meet with exhibitors face-to-face and demonstrate the value of programs, such as the New Products Showcase.”

Those who were unable to attend the Exhibitor Summit are able to view video recordings of the sessions at no cost.

To learn more, or to secure space at the 2012 SEMA Show, visit www.SEMAShow.com/buyabooth or contact SEMA's Show Management at 702-450-7662, ext. 120, or SalesMgr@ConvExx.com. Companies that submit a booth application with a deposit before April 27, 2012, will be included in the Priority Booth Selection Process. The selection process is the first opportunity exhibitors have to select the actual location of their SEMA Show booth. After the Priority Booth Selection process concludes, companies that submitted an application after April 27, 2012, will be able to select their booth locations.

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