SEMA eNews Vol. 13, No. 42, October 21, 2010

Learn How to Grow Your Business Through Global Trade

  ups
  A SEMA Show sponsor, UPS, will provide attendees the opportunity to learn
how to advance their company’s bottom line through exporting.

In a session on Monday, November 1, a SEMA Show sponsor, UPS, will provide attendees the opportunity to learn how to advance their company’s bottom line through exporting. UPS is a long-time advocate of the benefits of international commerce.

Founders of TheEntrepreneurSchool.com, Jim Beach and Chris Hanks will facilitate an informative seminar entitled “Growth Through Global Trade On-Site at the SEMA Show.”

“Jim and Chris have a keen expertise in helping U.S.-based businesses understand the opportunities for exporting, and their insights will certainly prove beneficial for SEMA Show attendees,” said Kristin DeBates, UPS marketing manager serving customers in the automotive industry. “Having learned the challenges of exporting first-hand, Jim and Chris will share tips on how to ease into international markets and where to turn for help.”

The Internet, global communications and an increasingly dynamic global supply chain have opened opportunities for SEMA members to supply goods and services to international markets. With the right partners and advice, SEMA members can begin a new exporting program or pursue additional exporting opportunities in new markets. Below are some tips to help get an exporting program off the ground:

Lessen the Risk; Find the Right Partners: There are numerous organizations, such as the U.S. Commercial Service (www.trade.gov/cs), the U.S. Chamber of Commerce (www.traderoots.org) and SEMA’s own International Relations Program (www.sema.org/international) that offer programs and services to help companies find viable exporting opportunities.
Frustration-Free Financing: Financing is a key concern for businesses seeking to grow internationally. SEMA members looking for financing options to help advance an exporting program should investigate options with the Export-Import Bank of the United States (www.exim.gov). UPS also offers small business loans, credit lines and insurance options through its UPS Capital subsidiary.
Research at Your Fingertips: Market research is the foundation of a company’s global growth. With the Internet, learning about new markets is easier than ever. Some great resources include the U.S. government’s export portal (www.export.gov) and country-by-country commercial guides from the U.S. Commercial Service (www.buyusa.gov) and UPS (www.pressroom.ups.com/snapshotsforsmallbiz).
Find a Shipper Who Can Make Logistics Your Competitive Advantage: Transactions in today’s global arena depend on fast and reliable transportation. When selecting a logistics partner, choose a shipper with a strong presence in countries and cities where you want to do business. Ultimately, this will facilitate greater expertise and flexibility. Shippers with a deep knowledge of your international markets will ensure that there are zero gaps in the supply chain.

To learn more about creating a powerful export program, visit UPS’ booth at this year’s SEMA Show, #11937 in the North Hall of the Las Vegas Convention Center. You can also join one of the UPS-sponsored seminars at the SEMA Show on Monday, November 1: “Growth Through Global Trade” (1:00 p.m.–2:00 p.m.) or “Business Management: Shipping Technology as a Competitive Advantage” (3:00 p.m.–4:00 p.m.).

Drop your business card in the specially designated entry box at each of the UPS-sponsored seminars at the 2010 SEMA Show to be entered for a chance to win a tablet computer. Participants may submit one entry at each of the two UPS sessions held on November 1, 2010. Limit of two entries per person. One prize will be awarded. Subject to official rules available at the UPS booth at the SEMA Show.

Contact Kristin DeBates (kdebates@ups.com) for more information about how UPS can put logistics to work for your business.

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