SEMA eNews Vol. 13, No. 19, May 13, 2010

Register Now for Dealer Day at the 2010 SEMA Show

  dealer
  This year’s Dealer Day will focus on accessory integration, sales,
profit and will also provide participants with a “how-to” manual that
outlines best practices and guidelines for Dealer Accessory Programs.

With the many challenges confronting the car dealer community, it has become increasingly important for dealers to develop best practices that will result in differentiation, increased profit and, most importantly, customer loyalty. Dealer Day 2010 was specifically tailored to provide dealers with the insight and know-how to reach these goals through vehicle customization. Dressing up a few cars from time to time is just the start.

This year’s Dealer Day will focus on accessory integration, sales, profit and will also provide participants with a “how-to” manual that outlines best practices and guidelines for Dealer Accessory Programs.

A real challenge for those dealers already running an accessory program and a concern for those considering an accessory program is how to best create synergy amongst the various departments within the dealership. A key component to this year’s Dealer Day will be an Operations Panel consisting of a dealer principal or general manager, service manager, parts manager, new- and used-car sales manager, office manager and a finance manager. Questions will be asked from the perspective of an experienced accessory manager. This diverse panel will provide fascinating insight into the inner workings and challenges confronting every dealer.

Only through a community of knowledge will we grow as an industry.

Don’t miss Dealer Day 2010. Register now!

Wednesday, November 3, 2010
8:30 a.m.–1:45 p.m.
Las Vegas Convention Center
North Hall, N109-114
Las Vegas, Nevada
www.semashow.com/dealerday

DEALER DAY IS OPEN TO VEHICLE DEALERS ONLY
Advanced registration**: $99 by October 17, 2010
Onsite registration**: $149 after October 17, 2010
** Includes lunch. Does NOT include required SEMA Show registration of $25 by October 17, 2010, or $75 after October 17, 2010.

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