|Easy access to a wealth of new product information and a full-service Media Center make it more convenient for reporters to cover the SEMA Show, resulting in increased exposure for exhibitors and products.|
Editors are turning to the SEMA Show for details about the newest automotive products and trends, as media registration for the 2009 event continues at a healthy pace.
Through the use of several programs designed specifically for the media, journalists are finding the SEMA Show to be the ideal place for gathering news and relevant information about the industry.
In particular, the onsite New Products Showcase is ideal for editors creating new product reviews. The program, which includes hundreds of new products, provides media with comprehensive product information and high-res photos. Also, a full-service Media Center caters to reporters working on tight deadlines as well as those who need to file stories onsite from the Las Vegas Convention Center.
Other media programs include the Global Media Awards, Bloggers Lounge and Official Press Conference Schedule.
While these programs make it easier and more convenient for media to report on the Show, they also result in added exposure for exhibitors and their products.