SEMA eNews Vol. 12, No. 32, August 13, 2009

Help Shape SEMA Market Research Program

  Market Research cover
  SEMA is assembling a market research task force representing a cross-section of industry contacts.

In an effort to better serve members, SEMA is reviewing its market
research program to evaluate awareness, usage and valuation of its
various deliverables, including the annual market report, quarterly
updates, niche reports, the Consumer Demand Index (aka PADI), financial
benchmarking, and other related projects.

To aid in this assessment and help shape SEMA’s future research
efforts, the association is assembling a market research task force that
represents a cross-section of industry contacts.

If you would like to
participate in the task force, or care to provide thoughts on how the
SEMA market research team can provide more value, please e-mail research@sema.org.

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