SEMA eNews Vol. 12, No. 26, July 2, 2009

Internet Symposium: Online Metrics That Boost Sales and Profits

   Internet Symposium
  Learn how online metrics can help you make your web presence more effective and profitable at the SEMA Internet Symposium presented by the Street Performance Council.

Are your customers finding what they need? What do page visits and page views really mean to your sales and profits? Do you know why your online sales are increasing, decreasing or remaining flat?

These are critically important questions that Allen Horowitz, VP of Sales & Marketing for Submit Express, will answer in his session “How to Measure Online Buyer Acquisitions & Sales” during the SEMA Internet Symposium presented by the Street Performance Council (SPC), Saturday, August 1, at the Pasadena Convention Center, Pasadena, California.

Allen Horowitz is one of six online marketing experts slated to speak at this year’s Internet Symposium. His session will cover: 

  • The basics of website metrics
  • Online measuring tools
  • Effectively capturing the customer
  • Identifying who visits your website
  • Getting the final sale  

View a short video from Horowitz here

If you sell or market your products online, this session will show you low-cost and no-cost online tools you can immediately integrate into your current business strategy. The SEMA Internet Symposium sells out every year—don’t wait to register.
 
Early Bird Registration Fees (Before July 10th):
SEMA Member—First company employee: $125
SEMA Member—Additional company employee: $99
Non–SEMA Member: $199

Onsite Registration Fee (All):
SEMA Members and non-Members: $199

For more information, registration, to view a detailed agenda and short presenter videos and to follow us on Facebook, Twitter, LinkedIn and Delicious, visit the Internet Symposium site.

The Internet Symposium, Pinewood Drag Race, SEMA Show and Shine Car Show, State of the Association, and Installation Banquet and Gala Fundraiser are part of the Leadership Days celebration in Pasadena, California. For all events and activities, visit www.sema.org/LeadershipDays.

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