The SEMA webinar program brings the world-class business insight featured during the SEMA Show Education Week right to your desktop. Different business-building sessions are constantly being added to the program, offering members the latest insight and practices from today’s leading speakers. Plus, all sessions are recorded and ready for download anytime. Click on the categories below to view available sessions, then simply download and play.
What Has SEMA Done for You Lately?
SEMA Show exhibitors looking to reach out to the thousands of international buyers that attended the Show are encouraged to download the free online International Buyer Locator Program database at www.semashow.com/tradeleads. This is a great opportunity to make contact with buyers that may have access to huge markets for your products.
Want to increase the efficiency of all those cold calls and hard-won leads? "Turbocharge Your Telephone Effectiveness," led by The Call Coach Peter Belanger, will teach you the best practices in Telephone Business Development (inside sales, telesales, telemarketing and more) for in-house salespeople, field salespeople, marketing professionals, management, or simply anyone who wants to convert more business over the phone.
Turbocharge Your Telephone Effectiveness
Thursday, November 15, 2007 at 10 a.m. (PST)
Presenter: Peter Belanger, The Call Coach
SEMA's webinar sessions throughout the year provide business-building tools and insight to members anywhere with a computer. Past sessions have covered industry issues such as minimum advertised pricing policies and intellectual property rights, and provided tools for success, including how to take advantage of media opportunities and maximize your trade show experience.
The four webinar sessions recently made available for download here include:
SEMA members are encouraged to tune in to "Lean Thinking—The Toyota Way of Doing Business" on Friday, October 19, at 10 a.m. (PST), to learn how Toyota's Lean Thinking Process can enhance company operations on many levels.
If you missed the webinar "Making the Most of Your Media Moments at the SEMA Show," be sure to grab the download that will be available next week at www.sema.org/webinar. More than 3,000 media representatives attend the SEMA Show each year. Find out how you can capture their attention, and get your product and company featured in newspapers and magazines and on television and radio shows throughout the world.
Once again, the SEMA Show has been selected by the U.S. Department of Commerce (DOC) to participate in the International Buyer Program (IBP), a service that significantly enhances our ability to make the Show a truly global marketplace. Through this program, SEMA offers a number of services to help international attendees make the most of their experience at the Show.
The SEMA Action Network (SAN) announced that it has broadened its legislative advocacy activities to include the Parliament of Canada and the provincial governments. Canadian automotive hobbyists, car clubs and related businesses can now join this influential grassroots lobbying effort by registering online at www.semasan.com.
The collective efforts of SEMA and the Wheel & Tire Council (WTC) have led to revised wording of the SAE J2530 Wheel Standard, incorporating the concerns of the specialty-equipment industry into the wheel standards process. Immediate past WTC chairman George Finch, Frank Bohanan and SEMA Vice President of Vehicle Technology John Waraniak attended SAE's Balloting Review meeting of J2530 in Northville, Michigan, on September 12.
Tune into this informative customer-service focused webinar beginning today at 10 a.m. (PST):
"Correlating Parts Service to Customer Wants and Needs"
Thursday, September 13, 2007, 10 a.m. (PST)
Good customer care is critical to having a profitable business. Tune in today to "Correlating Parts Service to Customer Wants and Needs," presented by Gary Naples of Freelance Associates, to learn how to develop a winning tactic that will help transform one-time buyers into repeat customers and repeat customers into loyal advocates of your business.