Riding the momentum of social media’s virtually unbridled growth, consumer reviews have become a powerful, proven tool for spiking company sales and are showing signs of becoming even more potent.

Barry Meguiar’s family has been in the car-care business for 109 years, and he’s personally headed up the company that carries the family name for more than four decades. As the president of Meguiar’s Inc., he’s seen the economic roller coaster trundle up and down many times before, but he’s never...

We’ve just come from the first SEMA Show Exhibitor Summit, held May 25–27 at the Las Vegas Convention Center, and the feedback we’ve gathered has been tremendous.

Ed Iskenderian and Alex Xydias (background) were just two of many motor legends who gathered at last year's SEMA Installation Banquet & Gala Fundraiser. An exclusive SEMA Hall of Fame VIP area sponsored by Source Interlink Media is bringing several members of the esteemed group together during the...

Chip Foose, award-winning automotive designer best known for his work on TLC’s “Overhaulin’,” will be the grand marshal for the second annual SEMA Show ‘N Shine car show. Television hosts and automotive icons Chip Foose and Dennis Gage will be signing autographs at the second annual SEMA Show ‘N...

Dennis Gage, host of television's "My Classic Car" on the Speed Channel, will be the celebrity guest at SEMA's second-annual Show 'N Shine car show. "My Classic Car" host Dennis Gage will appear as a special celebrity guest at the second-annual SEMA Show ‘N Shine car show, Saturday, July 24, at the...

Last year's inaugural Show ‘N Shine featured more than 200 cars on the floor. If you're the show ‘n go type who enjoys walking and gawking among precious metal, especially if your car is one of those on the floor, then join SEMA for the second annual Show ‘N Shine car show, Saturday, July 24, at the...

Rick Rollins, president of Rollins Performance Marketing LLC, began his term as the chairman of the SEMA Board of Directors in July 2009. His career has included stints as a counterman, a buyer, a regional sales manager and a company owner, and he has also shown his competitive flair in open-wheel...